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Business Writing
Business Writing. Center for Professional Communication. Objective:. By the end of our time today you should be able to… Define business writing Explain how it is different from other writing Understand strategies for developing an effective business writing style. What is business writing?.
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[Generate Sales] Understanding Your Numbers Will Generate Sales Consistently
If you want your business to generate sales consistently, you better know which marketing sales and activities truly drive your business\u2019s success and how to properly measure your numbers.\n\nThis fastest way to understand your numbers is where KPIs come in to play. KPI stands for Key Performance Indicator. \n\nEvery company and industry has their own and if you expect to compete effectively, learning why each KPI is important and what levers you can pull to better those of your business can often be the difference between success and failure.\n\nFor example, you may want to consider tracking \u201clead response time\u201d or how quickly your company responds to a potential customer\u2019s request for additional information. You could measure \u201crate of contact\u201d if your business does outbound prospecting.\n\nAlternatively, you may want to keep track of the \u201copen rates\u201d and \u201cclick-through rates\u201d of your email marketing campaigns.\n\nThere are a couple of things to keep in mind though, you do not want to measure something just for the sake of having something to measure. You need to understand how what you are measuring affects your success or failure.\n\nThis doesn\u2019t mean whether or not you can explain it to someone. You need to be able to prove it with numbers. Even then, you can run the risk of the correlation of your KPI and success being coincidental. This is why identifying your true KPIs, in the beginning, maybe an experiment of trial and error.\n\nThe next thing to remember is just because you can measure something doesn\u2019t mean you should. Try to limit the number of KPIs that you are monitoring to the most essential ones.\n\nIf you begin tracking too many they will create noise and take away from your ability to analyze the health of your business.
Quarterly
Modification (Deobligation) Process Timelines vary due to contract and time of year. Quarterly. 2 : COR gets approval from department administrator/ Chief (internal department process).