Reporting research findings - PowerPoint PPT Presentation

CONSUMER RESEARCH

CONSUMER RESEARCH. Chapter 2. Enables marketers to predict how consumers will react in the marketplace to promotional messages to understand why they make the purchase decisions they make. Marketers utilize CR to design marketing strategies and develop promotional messages

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ICT in education

ICT in education. Skills focus: Reading: Identify topic development within a paragraph Using the Internet effectively Evaluating Internet research results Writing: Reporting research findings Vocabulary focus Computer jargon Abbreviations and acronyms Discourse and stance markers

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