'Retailer promotions' diaporamas de présentation

Consumer-Oriented Promotions: Premiums and Other Promotional Methods

Consumer-Oriented Promotions: Premiums and Other Promotional Methods. Major Consumer-Oriented Promotions. Premiums. Premiums Articles of merchandise or service offered as a form of gift by manufacturers to induce action on the part of the sales force, trade representatives, or consumers.

913 views • 34 slides

Retail Promotions

Retailing MKTG 3346. Retail Promotions. Professor Edward Fox Cox School of Business/SMU. Communications and Promotion. Source: Levy/Weitz. Communications and Promotion RETAILER vs VENDOR. Vendor Long-Term Objectives Product-Focused National Specific product. Retailer

304 views • 23 slides

Getting Published in Quality Journals

200 views • 11 slides

Standard 5

Standard 5. Standard Five. Students will discover the importance and elements used in developing a PROMOTION MIX to market sports businesses. Promotion. A marketing function needed to communicate information about goods, services, images, and/or ideas to achieve a desired outcome.

128 views • 0 slides