Shopping channels - PowerPoint PPT Presentation

Redefining the Meaning of Shopping

Life in a metropolitan city has become very hectic. A simple 9-5 job has become a strenuous affair for a common Indian man because of the long hours he has to spend traveling from his home to office. Moreover, since women have also started working, the burden of running a family has become more.

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Chapter 21

Chapter 21. Channels of Distribution. Channels of Distribution. The path a product takes from its producer or manufacturer to the final user. . Types of User. Consumer. Industrial User. Purchases product for personal use. Purchases product for use in business operations.

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