Specialty channels - PowerPoint PPT Presentation

The Channels of Distribution

The Channels of Distribution. What is distribution?. The process of getting products from production to the consumer. The Two Components of Distribution. Selecting, developing and managing distribution channels Physically distributing goods and services through those channels

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Assess the Market for Your Business Idea

Assess the Market for Your Business Idea. Start a new business. Develop the concept for your venture. Develop a preliminary marketing plan. Evaluate technical feasibility. How will product be produced. Research customers and markets. Test your product or service.

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221 views • 9 slides

Types of Channels

Types of Channels. BMI3C. Distribution Policies. Intensive, Selective, Exclusive, Integrated Which policy would be best for a new… Chocolate bar from Hershey Sports car from GM Line of outerwear from Roots Golf club from Taylor Made. Direct Channels.

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129 views • 9 slides

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