Student relationship management - PowerPoint PPT Presentation

Part of FB’s 3Q Action Plan 2002-2004 “Quality Professional Education for Students”

CityU FB First Year Core Courses – A most comprehensive learning experience for students in the world. Part of FB’s 3Q Action Plan 2002-2004 “Quality Professional Education for Students”. 5 INITIATIVES. e-Organization – linking 1 st year core courses. Accounting. Information Systems.

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STUDENT RELATIONSHIP MANANGEMENT (SRM)

IN HIGHER EDUCATION: ADDRESSING THE EXPECTATIONS OF AN EVER EVOLVING DEMOGRAPHIC AND IT’S IMPACT ON RETENTION. STUDENT RELATIONSHIP MANANGEMENT (SRM) . Presented at: IABCE Annual Conference April 8-11, 2014 San Diego, California. By Michael Fontaine, Ph.D. Associate Professor, Marketing.

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