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Learning Objectives: Chapter 13 The Distribution Mix and the Travel Trade

Learning Objectives: Chapter 13 The Distribution Mix and the Travel Trade. Define the terms distribution mix and travel trade. Explain why the distribution mixes in the hospitality and travel industry are different from those in other industries. List the major travel trade intermediaries.

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417 views • 20 slides

C13

C13. Distribution and travel trade. The tourism and travel industry is comprised of a complex, informal global network of independent businesses which form the 'travel distribution chain'.

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400 views • 18 slides

Learning Objectives

Learning Objectives. Become familiar with tourism distribution systems organizations and their functions Understand the role of travel agents and their dominance in the distribution system Consider the impact of the Internet on the distribution system Examine the role of the tour wholesaler

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219 views • 3 slides

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Tour wholesaler - PowerPoint PPT Presentation

Learning Objectives: Chapter 13 The Distribution Mix and the Travel Trade

C13

Learning Objectives