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Building Journal Brands in China

Building Journal Brands in China. C ase studies from the Royal Society of Chemistry. Emma Wilson, Publisher 7th China Science Journal Forum Chongqing , China . October 2011. Royal Society of Chemistry (RSC). Largest European organisation for advancing the chemical sciences Founded 1841

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Building Journal Brands in China

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  1. Building Journal Brands in China Case studies from the Royal Society of Chemistry Emma Wilson, Publisher 7th China Science Journal Forum Chongqing, China. October 2011

  2. Royal Society of Chemistry (RSC) • Largest European organisation for advancing the chemical sciences • Founded 1841 • Professional body with a worldwide network of 47,000 members • “ To foster the chemical sciences by the dissemination of chemical knowledge …”

  3. RSC Publishing • RSC publishing activity dates back to 1841 • 32 Journals • Approx. 35,000 submissions (2010) • Approx. 13,500 articles published (2010) • Online journal archive (220,000 articles from 1841) • 90+ Books/year, ca. 400 titles in print • Almost 1,000 ebooks available • Databases, including ChemSpider • Magazines, including Chemistry World

  4. RSC Publishing Journals

  5. Portfolio Development • RSC Publishing “Brand” • (2007) • Rapid publication times • Great author service • “Trusted” journals

  6. Chemistry Spending in China Source: www.nsf.gov/statistics/seind10/c0/c0i.htm

  7. Global Chemistry Output

  8. Chemistry in China - Quality Source: ISI Web of Science

  9. RSC Publishing Strategy - China • Develop a leading presence in China • Expand editorial representation on journals (and books and magazines) • Hold significant events (conferences) • Recognise top researchers (RSC Awards) • Invite collaboration and partnerships at all levels

  10. RSC Publishing in China • Two RSC offices • ICCAS, Beijing • SIOC, Shanghai • China Publisher – Dr Daping Zhang • 5 year cooperation agreement with Chinese Chemical Society

  11. Chinese Board Members All of our journals have significant Chinese representation on Editorial Boards

  12. Chinese Associate Editors Xinrong Zhang Analyst Xiu-Ping Yan Analytical Methods ChunliBai Nanoscale Dongyuan Zhao Journal of Materials Chemistry Yuliang Yang Polymer Chemistry Jianfang Wang Nanoscale Can Li ChemComm Shan Gao JAAS Song Gao CrystEngComm Guo-Xin Jin Dalton Transactions Mingqiang Zhang MedChemComm ... and growing significantly

  13. Raising our profile in China • Significant ongoing programme of Editorial visits • Chinese publisher • Journal Symposia • Electronic email campaign to Project 211 University faculty members • Chinese adverts in key Chinese publications

  14. RSC Publishing – 2010 Articles

  15. RSC Submissions – International trends Submissions – by country

  16. RSC prominence of research from China Lead authors, RSC journal articles

  17. ChemComm General Chemistry Journal Short articles, rapid publication times (60 days) • Editorial Board Appointments • Proactive commissioning activities • Editorial visits to China • ChemComm Symposia

  18. ChemComm– Growth

  19. ChemComm – Geo Profile Published Articles in Chemical Communications

  20. Impact

  21. Nanoscale • A high-impact journal spanning nanoscience and nanotechnology • Published in collaboration with NCNST, Beijing. Launched in 2009 • Rigorous, fair and efficient peerreview coordinated by handling Editors: • Prof ChunliBai (Beijing) – Editor in Chief • Prof Markus Niederberger (ETH Zurich) • Prof Francesco Stellacci (MIT) • Prof Jianfang Wang (Hong Kong) www.rsc.org/nanoscale

  22. Nanoscale • Partial Impact Factor 4.11. Next Impact Factor expected to be >6 • Submissions have increased by 100% in the last 3 months • Chinese submissions make up 33% of all submissions • Chinese papers make up 29% of all published articles • Will publish over 600 articles in 2011

  23. Chemical Science • New Flagship Journal • Dynamic • High quality • Essential • Unique • Pioneering • Cutting edge • World leading

  24. Strong submissions from China (and rising) China is the 3rd largest author base after US and UK ISACS meeting held at Peking University, sponsored by Chinese Chemical Society Chemical Science

  25. RSC Strategy - China • Continue with leading presence in China • Expand local offices • Expand editorial representation on journals (and books and magazines) • Hold significant events (conferences) • Recognise top researchers (RSC Awards) • Invite collaboration and partnerships at all levels • Cooperation agreement with the Chinese Chemical Society • MedChemCom Symposia, in partnership with CPA • ISACS6, hosted by PKU and sponsored by CCS • Nanoscale, NCNST, Beijing

  26. Thank you for your attention

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