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Instagram Hashtags and DM s

Instagram Hashtags and DM s. Alex Byers Saint Vincent COllege. INSTAGRAM Stats. 7 out of 10 Hashtags on Instagram Are Branded. Hashtags help organize and categorize content. Used for marketing campaigns. 12.6% more engagement, optimum hashtag number is around 11.

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Instagram Hashtags and DM s

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  1. InstagramHashtags and DMs Alex Byers Saint Vincent COllege

  2. INSTAGRAM Stats • 7 out of 10 Hashtags on Instagram Are Branded. • Hashtags help organize and categorize content. • Used for marketing campaigns. • 12.6% more engagement, optimum hashtag number is around 11. • 70% of US Businesses Are Using Instagram in 2017. • There are currently 15 million Instagram business profiles. • 80% of Users Follow At Least One Business on Instagram. • 30% of the Instagram users have purchased a product they first discovered on Instagram. • Posts With a Location Get 79% More Engagement. • Real people are searching.

  3. Instagram Stats

  4. #PITTSBURGH Searching # Hashtags & DMs

  5. What do I say? • “Chris, saw your videos, love (heart emoji) your stuff. Here’s a $15 off coupon to our high-protein chicken entrée – would love for you to try.” (Insert emoji’s wherever appropriate!) • Only HE sees it. You haven’t hurt any of your loyal customers who want the same promotion. He comes and posts a photo of his experience and creates word of mouth. Now your $15 acquisition (cost of meal) is amplified, and you’re getting a 10k+ media amplification against your $15 and your DM time.OR – Chris, I would love to show you our new kitchen and show you some new, healthy and fun recipes.OR – Chris, I would love to connect and cook for you and and a guest in our VIP dining lounge.OR is the key and I would love to give you.

  6. SEARCHING # HASHTAGS AND DMs #HANDMADE JEWELERY

  7. What do I say? • “Love your creations and work. I would love to be able to bring you some value. Are you doing anything around marketing? Let me know – have a great day.” OR “The video with you and the little kid is awesome! Do you have a website I can buy some of your creations? Would love to help and set you up with an online store.” • DMs = simple. • Virtual business card. • Version of “cold calling,” but you’re actually connecting with these people based on interest. • Are you doing this? If so, how many hours a day are you doing this? Some people are doing this 5-6-7 hours a day.

  8. CONCLUSION • Put in the work. • Not everyone is going to respond or take you up on the offer. • Search hashtags and locations. • Look at account, followers and content. • See how you can bring them value. • Business development in 2017 through a smart phone on 1 app.

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