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B2B & Social Media

B2B & Social Media. The Panel. Ian Cross Director, Center for Marketing Technology, Bentley University Dr. Pierre Berthon, PhD. Professor, Bentley University Philip DesAutels Microsoft & Research Fellow at Center for Marketing Technology at Bentley University Andrew Soucy

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B2B & Social Media

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  1. B2B & Social Media

  2. The Panel • Ian Cross Director, Center for Marketing Technology, Bentley University • Dr. Pierre Berthon, PhD. Professor, Bentley University • Philip DesAutelsMicrosoft & Research Fellow at Center for Marketing Technology at Bentley University • Andrew Soucy Managing Supervisor, Digital Strategy, Fleishman-Hillard • Sarah Finnie Robinson Head of Social Programming Practically Green

  3. Components of Social Media Systems

  4. B2B Sales Process

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