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Santander Business Planning Competition

Santander Business Planning Competition. Enterprise Competition. Enterprise Team Career Destinations www.southampton.ac.uk/careers/enterprise. Santander – Submission Dates. WED 3 April 2013 - by 12 noon

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Santander Business Planning Competition

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  1. Santander Business Planning Competition Enterprise Competition Enterprise Team Career Destinations www.southampton.ac.uk/careers/enterprise

  2. Santander – Submission Dates WED 3 April 2013 - by 12 noon • Applicants must submit a digital copy of their business plan to senterp@soton.ac.uk taking into account the Santander criteria and including the following:• full name• telephone number• email address• degree• year of study• if alumnus, making this clear and indicating current role plus year of graduation• please specify the award you are applying for: UG or PG.

  3. Santander – Submission Dates Friday 5 April 2013 • Successful Applicants in the Undergraduate and Postgraduate categories will be informed and, if appropriate, offered feedback on how to improve their plans. Friday 12 April 2013 • Final Business Plans submitted by the university to Santander.

  4. Santander – Submission Criteria • All applicants must be students at the university or alumni who have graduated within the last two years. Applicants can be individuals or groups. • An applicant’s level of study determines their application category. If the applicant has only completed or is currently completing an undergraduate degree they will need to submit their plan in the undergraduate category. If the student has completed any further studies (Masters, Post- graduate etc) then their application will fall into the post-graduate category

  5. Santander – Submission Criteria • Professors/members of staff must not have any share in the business or business idea (This includes a financial share, intellectual property or formal advisory role) • Submissions must be submitted by the closing date and any late submissions will not be judged Business plans must be no more than 5 double sided pages plus a maximum of two appendices totaling 5 pages • Business plan text must be no smaller than Arial font 10 • Business plans should be secured by paperclip only and should not be bound

  6. Santander – Submission Criteria • Applicants should submit THREE hard copies of the business plan by the specified date • Applicants must also complete and submit a copy of the contact details cover sheet along with their business plan

  7. Santander - Business Plan Marking Criteria Part 1 – General (Total marks 12) Part 2 – Target Audience & Market Research (Total marks 15) Part 3 – Pricing, Sales & Risks (Total marks 15) Part 4 – Financial Information – 1, 3 and 5 year projections (Total marks 15) Part 5 – Overall Presentation of the Plan (Total marks 3) Total Marks 60

  8. 1. General (Total marks 12) • Is the business idea innovative in the sense that it offers unique consumer benefits and fulfils market demands? (Mark 1-3) • Expresses a concise executive plan which clearly highlights the business strategy and product/service advantages (Mark 1-3) • Clearly defines the idea, aims and objectives of the business (Mark 1-3) • Highlights features and benefits of product/service (Mark 1-3)

  9. 2. Target Audience & Market research (Total marks 15) • Defines the market/market audience providing relevant and accurate information on market trends (Mark 1-3) • Highlights the need/gap in the market (Mark 1-3) • Quantify the market and identify the target segment providing justification for any assumptions made (Mark 1-3) • Identifies main competitors (Mark 1-3) • Highlights the strengths, weaknesses, opportunities and threats based on market research (Mark 1- 3)

  10. 3. Pricing, Sales & Risks (Total marks 15) • Identifies and explains pricing strategy aimed at target audience (Mark 1-3) • Details information relating to pricing of product/service (Mark 1-3) • Clearly defines how the product will be/has been taken from concept to market (Mark 1-3) • Offers a strategy for marketing and sales relevant to intended target audience (Mark 1-3) • Outlines both current and future risks and identifies how these risks are factored into the business (Mark 1-3)

  11. 4. Financial Information – 1, 3 and 5 year projections (Total marks 15) • Illustrates a cash flow/profit and loss forecast clearly stating any assumptions made (Mark 1-3) • Clarifies any capital expenditure (Mark 1-3) • Estimates potential profit (Mark 1-3) • Outlines strategy for future growth (Mark 1-3) • Are the market and financial projections realistic and reasonable? (Mark 1-3)

  12. 5. Overall Presentation of the Plan (Total marks 3) • Overall presentation (Mark 1-3)

  13. Santander Business Advice Santander website has advice on starting and running a business. There is a downloadable guide on writing a business plan. • http://www.santander.co.uk/csgs/Satellite?canal=CABBEYCOM&cid=1237898839069&cidAgrup=845616358929450&empr=Abbeycom&leng=en_GB&pagename=Abbeycom%2FPage%2FWC_ACOM_TemplateW2&posSel=1 Note: You still need to make sure that you benchmark your business plan format with the judging requirements

  14. Questions

  15. Thank you and Good Luck! Copies of the slides – Contact: senterp@southampton.ac.uk

  16. Santander Business Planning Competition Enterprise Competition Enterprise Team Career Destinations www.southampton.ac.uk/careers/enterprise

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