Bethel School District Video Strategy: Engaging Highlights & Impactful Content
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Discover why Bethel School District creates videos - from sharing information and showcasing programs, to spotlighting staff, students, and special events. Learn about their video initiatives, including commercials, event coverage, news stories, and employee orientation materials.
Bethel School District Video Strategy: Engaging Highlights & Impactful Content
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Presentation Transcript
BethelVideoStrategy Douglas Boyles Communications Director Bethel School District
Why District Highlights Why does Bethel Make Videos? 5th Year at Bethel 4,500 subscribers to YouTube 557 videos with over 3 million views To get information out To showcase our programs To spotlight our staff and students
Returning Soldiers Annual concerts Fun in classroom 30 second commercials – Job fairs, events, etc. Messages from Superintendent Slideshows News Stories New Employee Orientation “Quick Win” Videos
In Depth Look Special Events Success in Classroom Series: PCSC ongoing, iPads in classroom Live events: Graduation Bigger project videos