Sociolabs ppt 2- Digital Marketing Scope & Why Choose Sociolabs

1. HigherROI & Quality Leads Digital Marketing Scope &Why Choose Sociolabs ShwetaJain GoDigital With Sociolabs! SEOIntern Socialabs 18/06/2022 www.sociolabs.in

2. Table OfContent Overview DigitalMarketing Top 3Benefits DigitalMarketing Channels Latest Trends In Digital Marketing 2022 UnavoidableDigital Trends in2022 Power ofAI Sociolabs- Best Digital Agency Our Services At A Glance Why Work WithSociolabs www.sociolabs.in

3. Digital Marketing The term digital marketing refers to the use of digital channels to market products and services in order to reach consumers. This type of marketing involves the use of websites, mobile devices, social media, search engines, and other similar channels. Digital marketing became popular with the advent of the internet in the1990s. Digital marketing involves some of the same principles as traditional marketing and is often considered a new way for companies to approach consumers and understandtheir behavior. Companies often combine traditional and digital marketing techniques in theirstrategies. www.sociolabs.in

4. Top 3 Benefits Increase Customer Loyalty withFrequent Communications Engage theCustomer Target theRight at EveryBuyingStage Audience www.sociolabs.in

5. Website Development A website is the centerpiece of all digital marketing activities. It is a very powerful channel on its own, but it’s also the medium needed to execute a variety of online marketing campaigns. Awebsite Pay-Per-Click (PPC)Advertising Pay-per-click(PPC)advertising enablesmarketerstoreach SEO is is all about making your website page rank higher on internet search engineslike Internet users on a numberof digitalplatformsthroughpaid ads. SearchEngine Optimization (SEO) Google, Bing,etc. PPC users campaignscansegment basedontheir Boosting the SEO of your page will not only enhance its online visibility and also improve its traffic and activity. It is an SEO best practice to include relevant keywords and manage links in your content to appear in the unpaid ‘organic’ searchlists. should representa brand, product, and service in a clear and memorable way. It shouldbe demographiccharacteristics (such as by age or gender), or even target their particular interests orlocation. Digital Marketing Channels fast, mobile-friendly, and easy to use. Social Media Marketing(SMM) Content Marketing EmailMarketing Email marketing is still one of the most effectivedigital marketing channels. Many people confuse email marketing with spam email messages, but that’s not what email marketing is all about.This Theprimarygoalofasocial Content marketing is a way of aligningthecontentofyour media marketing campaign is brand awareness and establishing social trust. Asyou online advertising campaign ina way that it achieves all the key goals. godeeperintosocialmedia marketing, you can use it to get leads or even as a directsales Thismayincludesharing, discussions, leads &sales. type of marketing allows companies to get in touch with potential customers and anyone interested in theirbrands. channel.Promotedpostsand tweetsaretwoexamplesof social mediamarketing. www.sociolabs.in

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8. The PowerOf Artificial Intel igence(AI) Artificial Intelligence is not a new term but in 2022 AI powered features will be integrated into Search Engine Optimization (SEO), Social Media Marketing (SMM) and Paid Advertising strategies. Businesses that will fail to leverage AI will be missing out on many benefitsincluding business and consumer behaviour automatedreportingonwebtraffic, forecasting, keyword recommendations, among others. According to Google, 76% of companies that use AI tools and automate marketing generate ROI within a year. According to a PwC survey from over 1,000 U.S.-based companies, 52% have accelerated their AI adoptionplans. www.sociolabs.in

9. Sociolabs- Best DigitalMarketing Agency InDelhi Socio Labsis a Delhi-based digital company that effortlessly works with versatile brands to build effective media strategies and campaigns. The company weaves compelling narratives for various brands and businesses who wish to seek transformation in their work domain, and help them attain a governing social media presence and command. We work as a team serving different avenues of digital marketing such as web development, social media campaigns, PPC ads, and searchengine optimization. Our business endeavors to contemporaryentrepreneurialideasbeginning create from media formulatingplanstoaccelerateyoursocial presence to creating engaging and interactive websites that reflect your work portfolio on a globaldomain. www.sociolabs.in

10. OurServicesAtAGlance DataMarketing DigitalMarketing WebDevelopment We at Socio Labs help you fulfill your digital dream! Connect your brand to your targeted audiences multiplying your revenue and profits withourcomprehensive A business is as good as its website! An attractive and easy to navigate web page is all that is required to rope in potential customers. We create aseamless We combine data analysis and creativityto enhance yourweb visibility. Greater translatestohigher visibility demand, increasing revenues, and better ROI. Enjoy higher revenuesand digital marketing solutions. We transform your digital presence with design and strategy, making us thebest digital marketing company in Delhi. Go digital with SocioLabs! webexperienceforyour customers with a well-structured website and compellingcontent. profits for your businessboosted by targeted capturing of customers. Experience the bliss of business growth through data- driven marketing from thebest Put your business out there for the world to see with the oneof thebestdigitalmarketing company inDelhi. digitalmarketingcompanyin Delhi. www.sociolabs.in

11. WhyWorkWith Sociolabs Creatively enthusiastteam Curated MarketCampaigns Best Curated Ideas Continuous Digital Support Value formoney Time ismoney! www.sociolabs.in

12. Thankyou! Get in touch with usat- S-24, Subhash Bazar, Bapu Park, Kotla Mubarakpur, South ExtensionI, New Delhi, Delhi110003 nayan@sociolabs.in +91 9650750546 www.sociolabs.in