Bigcommerce Web Design Tips for Developing a Compelling E-Commerce Store

1. BIGCOMMERCE WEB DESIGN TIPS FOR DEVELOPING A COMPELLING E- COMMERCE STORE When it comes to designing an ecommerce website, you have to be careful about picking the right software or framework. There are plenty of solutions you can choose from nowadays. However, BigCommerce is one of the large players in this segment and thousands of businesses choose it over the other options.

2. When it comes to designing an ecommerce website, you have to be careful about picking the right software or framework. There are plenty of solutions you can choose from nowadays. However, BigCommerce is one of the large players in this segment and thousands of businesses choose it over the other options. It is laden with features you will find useful for creating a compelling and functional ecommerce store. However, it is also necessary that you make the best use of the tool to create an ecommerce store that attracts potential customers. How to design a functional and user-friendly ecommerce store using BigCommerce The BigCommerce web design companies make use of tried and tested tactics to ensure their ecommerce stores entice the target customers too fast. Listed here are some such BigCommerce web design tips you can try?

3. Keep the site layout neat and clean- The people who buy products and services online prefer using sites that have a clean layout and presence of visual clutter repels them. So, make sure you opt for a BigCommerce theme that looks clean and enticing. Also, you need to make the UI look well organized. The products must be listed under clear categories so that finding them is easy. Do not keep unnecessary elements like videos and animations on the home page as that can distract the viewers. Make contact information visible- The people visiting your ecommerce site may need to contact you for a number of reasons. They may have queries pertaining to payment, shipment or refund etc. So, ensure your BigCommerce site is designed in a way the viewers can access contact information from any page. The phone numbers, email and chat services should be clearly visible. Keep site navigation smooth- The navigation of your BigCommerce site has to be smooth. The navigation menu must be well organized. The viewers should be able to find desired products and services within a few clicks and taps. Rather than adding too many links in the main menu, you can use a drop-down menu. You may also opt for a fly-out menu. The nice thing is you get some handy BigCommerce themes with the pre-built menu. If you want more BigCommerce themes, explore ThemeForest. Add the reviews- A lot of people buying products online pay importance to reviews posted by others. It is more applicable for the first time buyers. So, in your BigCommerce site, use the customer reviews to your advantage. You should publish customer reviews for the products sold in a way that they can be read easily. In fact, you can place the reviews on a product right below the description section.

4. Use high-quality visuals- In any ecommerce site, you need to use high-quality images, and the same is applicable for a site designed in BigCommerce. The quality of images can make a huge difference in conversion rate, eventually. You have to use high-resolution clear images for all products and services sold by the store. It is prudent that you keep images of each product sold from different angles and enable the 360-degree view. The BigCommerce design services in India use these tactics. Keep a search bar- Even if you use menus and submenus to list products of varying types that may not be enough. Some potential customers leave ecommerce sites when they find locating a product through the menus tedious. So, do not take chances and add a search section in your BigCommerce site. It will be better if you use plug-ins to enable search suggestion features. Make the check-out smooth- Ensure that the checkout process of your BigCommerce site is smooth and devoid of hassles. Thankfully, BigCommerce is equipped with a one-page checkout process. You may make the process even smoother by enabling the viewers to perform checkout without having to register. For the customer buying digital non-tangible stuff, make the option for entering delivery address optional. Ensure the store is mobile friendly- Nowadays, a huge number of people buying stuff and services online use their mobile devices rather than computers. This is a global trend. So, you have to opt for a BigCommerce custom design or theme that is mobile friendly. This will help in enhancing the conversion rate as well as customer base. You should utilize BigCommerce's embedded features for mobile shopping.

5. Keep multiple payment options- When you use BigCommerce as the means to develop your e-commerce store, you can use so many payment modes and platforms. The nice thing is BigCommerce does not impose extra transaction fees for any of the supported payment gateways. Given the fact that the customers use various payment modes, it will be prudent for you to keep as many payment options enabled as you can. Display Shipping charges Upfront- In many instances, people choose not to buy products from ecommerce stores as they get to see shipment charges at the last step. Do not make this mistake when designing your BigCommerce store. Display the shipment cost right when products are added to the cart. This will give the customers a clear idea about the overall amount they will have to pay for any product. Make the site secure and show the trust seals- Even though online shopping is very popular and billions of people buy stuff online every day, some users remain sceptical. Intermittent instances of people getting cheated when buying products online make them hesitant. So, you have to make the BigCommerce store secure even though the platform supports PCL-compliant technology. You can display the trust seals on your site pages. Some of the security logos displayed in ecommerce sites include McAfee Secure, Better Business Bureau and VeriSign. If your BigCommerce store is equipped with any of these online security technologies, the customers will feel motivated to buy stuff.

6. CONCLUSION To make sure your BigCommerce store is enticing for the target buyers, design it with a focus on their needs. You have to pay attention to aspects like site navigation, layout, and ease of placing the order and offer top-notch support through various channels. Of course, you will have to hire a capable and reliable BigCommerce designer or entity for developing a functional site. Resource

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