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Good content is like an oasis in a desert that pulls people in and answers their queries or problems. <br><br>Value-adding content drives traffic, helps your business rank high in the search engine, and builds a brand image. But the most important of all u2014 content helps generate sales.<br><br>Thatu2019s why it is crucial to have well-planned content on your website, flawless in writing, and well structured to address customersu2019 pain points. <br><br>Figure out the purpose<br>Before you start writing on any topic, try to determine an objective that you want to achieve. Having a purpose like providing any information, sp
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TOP 10 SUTRAS FOR WRITING GREAT CONTENT Good content is like an oasis in a desert that pulls people in and answers their queries or problems. Value-adding content drives traffic, helps your business rank high in the search engine, and builds a brand image. But the most important of all — content helps generate sales. That’s why it is crucial to have well-planned content on your website, flawless in writing, and well structured to address customers’ pain points. Figure out the purpose Before you start writing on any topic, try to determine an objective that you want to achieve. Having a purpose like providing any information, spreading awareness, or trying to make sales, etc., will guide you better when writing your content. Keyword research Keywords are beneficial in linking your content to relevant search queries. If you are writing a blog about your vegan bakery, then using the right keywords like vegan cupcakes, plant-based cakes, gluten-free, etc., will help people looking to buy vegan things and find your bakery easily. Not only that, even long-tail keywords (lengthy yet specific keywords), such as vegan bakery near Fresno Chaffee Zoo, are super effective in terms of SEO. Prepare an outline of your content It is always advised that you have an outline prepared about the things that your piece of writing will contain. This way, you can keep your work on track and keep it within the word limit. Researching in advance will help you plan your content better. Use credible and authentic sources. If you are going to use data and statistics, make sure to give the correct references. An attention-grabbing headline and a catchy hook People, especially on the internet, constantly get bombarded with tons of information every day. So why would someone give your content their time? That’s why your headlines need to stand out and yet stay relevant to the topic. Similarly, the beginning of your writing should, in a bite, give an idea about what your content is and hook in the reader to keep them engaged. Use an easy flowing language Writing hard-to-read big paragraphs, poorly constructed ideas, and abrupt language without any connection to the other passages will make any reader lose interest. Most people have a short attention span and therefore want to read and understand quickly. Thus, furnish your content in an easy-to-read way using vocabulary and sentences that can be understood effortlessly without the reader having to run over to fetch a dictionary or, worse, leave your content.
