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ELTP 6 Brands. Jeremy. Value for money timeless Top of the range inexpensive Reliable fashionable Luxurious well-made Durable cool sexy. Starting UP!. Starting UP!. Why do people buy brands? Why do you think some people dislike brands? How loyal are you to the brands you
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ELTP 6Brands Jeremy
Value for money timeless Top of the range inexpensive Reliable fashionable Luxurious well-made Durable cool sexy Starting UP!
Starting UP! • Why do people buy brands? • Why do you think some people dislike brands? • How loyal are you to the brands you have chosen? For example, when you buy jeans, do you always buy Levi’s or Zara?
PRE-READING ACTIVITY • WHAT KINDS OF PRODUCTS WHICH YOU USE THAT COME FROM INDONESIA? • WHAT KINDS OF PRODUCTS WHICH YOU USE THAT COME FROM OTHER COUNTRIES? • WHY DO SOME COMPANIES MAKE LUXURY PRODUCTS ABROAD RATHER THAN AT HOME?
4 Reading SKILLS! • Skimming : Read quickly through the text to get the GENERAL idea. • Scanning : Read quickly through the text to get the DETAILED information. • Keywords : Underline the words used to reveal the internal structure of an author's reasoning • Parallel Expression :Pay attention to words that mean the same thing.
True or False question HINTS!! • Do not let yourself get stumbled on the difficult vocabularies as few of them are just distractors. • The answers are generally in sequence. • Underline the KEYWORDS mentioned in the questions.
REVIEWING TENSES: • Simple Present Tense Past Present Future To explain: • Habitual Activities (The company recruits the new employees twice a year) • General things or truth (The earth spins) • Mental activities (I assume that he is quite self centered)
Simple Present Progressive Past Present Future To explain : • The activities happening now (ongoing situations) (The company is hiring many software engineers at the moment)
Exercise 1 Am working At the moment I (work) for a cosmetics company. We offer a full range of cosmetics products and (sell) cosmetics and toiletries around the world. Our main cosmetics brand (dominate) the French market and it (do) well in the rest of Europe at the moment, too. In fact, the brand (become) more and more popular throughout the world and our market share (grow) everyday. We usually (develop) and (extend) products under our existing brand name. The brand is distinctive and (stand) out from the competition. However, this year we (create) a completely new brand of cosmetics. sell Is dominating Is doing becomes grows develop extend stands Are creating
SPEAKING (Taking parts in meeting) Agreeing That’s true! I agree Absolutely Indeed! You can say that again.. I’ll say! I couldn’t agree more! • Asking for Opinions • How do you feel about…? • What do you think? • What’s your opinion? • What’s your view? Making Suggestions I think we should… How about…? Why don’t we..? Perhaps we could.. Giving Opinions I think….. I suppose… I reckon… In my opinion… Personally,…. Disagreeing I see/know what you mean, but… I’m afraid I can’t agree.. Maybe, but…
Case Study (Writing) Write an E-mail to caferoma’s managing Director, Jeremia Agustinus. Summarise what actions you agreed to take at the meeting to solve Caferoma’s problems. Explain your reasons.