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Crisis & Victory

Discover the journey of ESAE through a crisis, highlighting the actions, reactions, and leadership that shaped its reputation. Learn how effective communication, active reputation management, and targeted actions improved its identity and built trust.

stephen-ochoa
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Crisis & Victory

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Presentation Transcript

  1. Crisis & Victory The ESAE Story

  2. Impression Crisis • Actions • Reactions Reputation Leadership Communication • New Impression

  3. Reputation • Active • Passive • Trust • Reputation • Identity • improve content • more targeted actions • Profile • Refinement & Detail

  4. Leadership

  5. Communication

  6. Thank you Christoph Raudonat ESAE office@esae.org christoph.raudonat@mac.com +358 40 48 49 469

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