1 / 25

BUS 330 Education Organization / snaptutorial.com

For more classes visit<br>www.snaptutorial.com<br><br>BUS 330 Week 1 DQ 1 Role of the Marketing Function<br>BUS 330 Week 1 DQ 2 Products and Services<br>BUS 330 Week 2 DQ 1 Product Life Cycle<br>BUS 330 Week 2 DQ 2 Product Usage Categories<br>BUS 330 Week 3 DQ 1 Customer Relationship Management<br>BUS 330 Week 3 DQ 2 Demographics and Trends<br>

stevesonz12
Télécharger la présentation

BUS 330 Education Organization / snaptutorial.com

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. BUS 330 Education Organization / snaptutorial.com

  2. BUS 330 Education Organization / snaptutorial.com BUS 330 Entire Course For more classes visit www.snaptutorial.com BUS 330 Week 1 DQ 1 Role of the Marketing Function BUS 330 Week 1 DQ 2 Products and Services BUS 330 Week 2 DQ 1 Product Life Cycle BUS 330 Week 2 DQ 2 Product Usage Categories BUS 330 Week 3 DQ 1 Customer Relationship Management BUS 330 Week 3 DQ 2 Demographics and Trends

  3. BUS 330 Education Organization / snaptutorial.com BUS 330 Entire Course+Quizzes For more classes visit www.snaptutorial.com BUS 330 Week 5 Final Marketing Plan (Dunkin Donut’s) BUS 330 Week 2 Situational Analysis (Red Bull) BUS 330 Week 2 Situational Analysis (Dunkin Donut’s) BUS 330 Week 5 Final Marketing Plan (Red Bull) BUS 330 Week 2 Situational Analysis (Toms Shoes)

  4. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 1 DQ 1 For more classes visit www.snaptutorial.com BUS 330 Week 1 DQ 1

  5. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 1 DQ 2 Products and Services For more classes visit www.snaptutorial.com BUS 330 Week 1 DQ 2Products and Services Every year hundreds of millions of dollars are spent marketing products (or services) that fail. Millions of dollars those companies would love to get back. Fortunately, you happen to have a functioning time machine that you bought on Craig’s list. And now you’ve got one chance to fix what went wrong in the marketing

  6. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 1 Quiz For more classes visit www.snaptutorial.com Question 1. Which of the following lists contains all four of the purchase criteria categories identified as part of the Four Utilities of Customer Value? Question 2. Which of the following BEST describes the Internal Analysis planning tool? Question 3.

  7. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 DQ 1 Product Life Cycle Stories For more classes visit www.snaptutorial.com BUS 330 Week 2 DQ 1Product Life Cycle Stories Introduction, growth, maturity and decline. Every product has a life cycle story waiting to be told. In this interactivity, you're going to document the story of a product, product category or brand that has progressed through the four product life cycle stages.

  8. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 DQ 2 Gender as Market Niche For more classes visit www.snaptutorial.com BUS 330 Week2 DQ 2Gender as Market Niche Market niches: Digital Show and Tell Brands carve out niches in the marketplace by targeting a specific audience. And two of the most powerful tools a marketer has for making their target feel the brand is "for them" is how they position and package their Product and how they make use of Place — relative to both physical and virtual places of business.

  9. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 Quiz For more classes visit www.snaptutorial.com Question 1. Retailers fill a market niche somewhere between low cost/low service and high cost/high service. Which of the following examples occupies the highest service/highest cost market niche? Question 2. What advantage does use of RFID tags bring to the logistics function of companies that adopt this technology? Question 3.

  10. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 Situational Analysis (Coca Cola) For more classes visit www.snaptutorial.com BUS 330 Week 2 Situational Analysis (Toms Shoes)

  11. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 Situational Analysis (Dunkin Donuts) For more classes visit www.snaptutorial.com BUS 330 Week 2 Situational Analysis (Dunkin Donut’s)

  12. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 Situational Analysis (Red Bull) For more classes visit www.snaptutorial.com BUS 330 Week 2 Situational Analysis (Red Bull)

  13. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 2 Situational Analysis (Toms Shoes) For more classes visit www.snaptutorial.com BUS 330 Week 2 Situational Analysis (Toms Shoes)

  14. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 3 DQ 1 Pizza Pricing Strategies For more classes visit www.snaptutorial.com Pizza Pricing Strategies This BUS 330 Week you learned about the three core pricing strategies: penetration, neutral, and skim. Now we’re going to examine those pricing strategies in action. Hope you’re hungry, because you’re going to be looking at a lot of pizza.

  15. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 3 DQ 2 IMC Campaign Stories (Dunkin Donuts) For more classes visit www.snaptutorial.com BUS 330 Week 3 DQ 2IMC Campaign Stories One Message, Many Media: Integrated Marketing Campaigns In this interactivity, to examine integrated marketing in action, you’re going to tell the Storify story of a particular campaign from your internship brand across multiple media.

  16. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 3 Quiz For more classes visit www.snaptutorial.com Question 1. Which of the following is NOT one of the nine criteria for effective segmentation of markets? Question 2. Which of the following answers is the BEST example of trigger marketing? Question 3.

  17. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 4 DQ 1 Finding and Targeting Your People For more classes visit www.snaptutorial.com BUS 330 Week 4 DQ 1Finding and Targeting Your People Finding and Targeting Your People Geodemographic Segmentation: Finding Your People Geodemographics is a common and effective means to segment potential customers. Leveraging both demographic (e.g., gender, age, income, marital status)

  18. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 4 Quiz For more classes visit www.snaptutorial.com Question 1. What strategic similarity exists between the Question Marks of the BCG Matrix and the Diversification strategy in Ansoff’s Matrix? Question 2. Why is planning important to the business function of marketing management? Question 3.

  19. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 DQ 1 Green Marketing or Greenwashing For more classes visit www.snaptutorial.com BUS 330 Week 4 DQ 2Foreign Market Entry Podcast As you are likely aware, your internship brand doesn’t just do business in the U.S. So, in this interactivity, we’re going to research their past entry into a foreign market. But rather than writing about it, we’re going to talk about it — by creating a short podcast.

  20. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 DQ 2 Art or Science For more classes visit www.snaptutorial.com BUS 330 Week 5 DQ 2Art or Science? Let’s be honest, the “art” side of marketing gets most of the press. Everybody likes to talk about that cool new ad they recently saw; however, this is not true when it comes to big data and the advanced analytics being used to evaluate marketing effectiveness and drive marketing planning. In other words, nobody is writing TV shows about a couple of quirky marketing data scientists.

  21. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 Final Marketing Plan (Coca Cola) For more classes visit www.snaptutorial.com Finish the marketing plan you began in week 2 and wow your internship bosses! Guided Response: Create an APA style formatted Word document that includes at least 3 references outside of the course text and contains paragraphs that cover the topics below. The length of your marketing plan will vary based on your degree of succinctness.

  22. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 Final Marketing Plan (Dunkin Donuts) For more classes visit www.snaptutorial.com Finish the marketing plan you began in week 2 and wow your internship bosses! Guided Response: Create an APA style formatted Word document that includes at least 3 references outside of the course text and contains paragraphs that cover the topics below.

  23. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 Final Marketing Plan (Red Bull) For more classes visit www.snaptutorial.com Finish the marketing plan you began in week 2 and wow your internship bosses! Guided Response: Create an APA style formatted Word document that includes at least 3 references outside of the course text and contains paragraphs that cover the topics below.

  24. BUS 330 Education Organization / snaptutorial.com BUS 330 Week 5 Quiz For more classes visit www.snaptutorial.com Question 1. Which of the following lists was presented in Chapter 10 as a possible organizational structure for advertising agencies? Question 2. Which answer conveys an obligation of employees toward their employers discussed in Chapter 10? Question 3.

  25. BUS 330 Education Organization / snaptutorial.com

More Related