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This chapter covers essential concepts regarding Internet Service Providers (ISPs) and web hosting. It discusses how ISPs operate, criteria for choosing an ISP, and the significance of domain names. The text highlights the differences between large companies that maintain their servers and smaller companies opting for virtual hosting through ISPs. We'll explore various types of web hosting services, considerations for registering domain names, and key factors in ISP selection such as bandwidth requirements and customer support. Essential insights for anyone looking to host a website are provided.
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Agenda • Assignment #3 Due Now • Syllabus Change • I will cover Chap 16 After Chap 8 instead of after chapter 12 • Allows students to begin work on eCommerce Initiative Framework • Today is a Discussion on Hosting a Web Site
OBJECTIVES • How ISPs Work • How to Choose an ISP • How to Choose and Register Your Domain Name
Choosing where to host your web site • Many large companies (Fortune 500) chose to house the own web servers • Require technical Infrastructure • Requires In-house expertise • Small to midsized companies chose to virtually host their web site with an ISP • Looking for Cost savings
Cost of Web Host • Bandwidth • T1 (1.5 Mb) is $1-3,000 per month • T3 (45 Mb) is around $20,000 per month • Hardware • Servers ~ $20K • Network hardware ~$40-100,000 • Staff • Webmaster ~$60,000/year • Network Engineer ~$70,000/year • Help Desk 5 @ $30,000/year
Cost of ISP hosting • VERIO • iPowerWeb • Speedfox • WebSiteSource • Co-Location • Cable and Wireless America
HOW ISPs WORK • Web Site Infrastructure • Standby Electric Power • Redundant “Fault-Tolerant” Servers • Redundant Communications Lines • One or More Firewalls
TYPES OF SERVICE PROVIDERS • Internet Service Provider • Application Service Provider • Wireless Application Service Provider • Business Service Provider • Wholesale Service Provider
TYPES OF WEB HOSTING SERVICES • Dial-Up Access • Developer’s Hosting • Web Hosting • Industrial Strength Hosting • ValueWeb
HOW TO BECOME AN ISP • Contract with a regional network providing with bandwidth • Procure a leased communications line to one of the company’s routers • Procure hardware and software to manage Internet communication • Set up dial-in lines to connect users • Maintain enough manpower to manage ISP traffic and deal with users
HOW TO CHOOSE AN ISP • Bandwidth Size • E.g. High-speed T1 and T3 lines • Connection Availability and Performance • Normal: 5 – 10MB • Virtual Hosting • E-mail Aliases
HOW TO CHOOSE AN ISP (cont.) • Stability and Staying Power • Local Access • Customer Service and Technical Support • Reliability • Price
ISP Rating Sites • http://www.webhostingratings.com/ • http://www.hostcompare.com/index.htm • http://reviews.cnet.com/Web_hosting/2001-6540_7-0.html?tag=top • http://www.webhostinginspector.com/
ISP NEEDS FOR ONLINE MARKETING • Register Domain Name • Capture and Forward E-mail • Host the Web site • Technical and Managerial Support • On-the-Road Support
WHAT IS A DOMAIN NAME? • Unique Internet address • Domain Name System (DNS) translates between IP address and URL
REGISTRATION CONSIDERATIONS • One or two close names • Unique product domain name • Ideal company domain name
CYBER COMMANDMENTS OF WEB SITE DOMAIN NAMES • Determine whether proposed domain name infringes any trademarks • Determine whether proposed domain name dilutes any famous marks • Obtain federal trademark registration of proposed domain name • Register proposed domain name with InterNIC • Get permission before linking to other Web sites • Watch for expanded top-level domain names and registries
PITFALLS FOR USING AN ISP • Overcharging • Domain Name Status • Backup • Contractual Language
FREQUENTLY ASKED QUESTIONS • What is involved in registering a domain name in .com, .net or .org? • How long does a registration last? Can it be renewed? • Can one change registrars after registering a domain name?
Name Registration How-To • Find a name • Harder than you think • Allways start with InterNIC • http://www.internic.net/ • Pick a registrar • I use Network Solutions • http://www.networksolutions.com/en_US/ • Make sure you keep accounts up to date
Assignment #4 • Think of the name of a company you may wish to start • Pick a un-used domain name for that company • Find a place to register that domain • Find place to Host your web site • Provide some reasoning why you picked that Web Hosting company • Produce a Budget for Creating the website • Up front Costs (registration & setup) • Recurring Costs (year or month) • Provide an estimate of development costs • Turn a well formatted Word Document with you choices, the reasoning behind those choice and a 3 Year Budget on creating a Website