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European Adventure Tours: Explore, Learn, and Experience Europe with Ellen Latsky

Join us on a journey through Europe with Ellen Latsky as your tour developer, specializing in unique travel experiences. Our tour development goals include focusing on significant experiences, preserving QST values, pricing tours reasonably, creating learning opportunities, offering local guides, and providing experts. Our strategy objectives aim to provide low-cost tours, use local transportation, offer educational experiences, facilitate cultural exchanges, utilize local geopolitical knowledge, and cater to different physical abilities. Based on focus group data analyzed, we prioritize safety and offer tours to European destinations popular among American tourists. Join us on the Mediterranean Islands Bike Tour in Mallorca, Spain, covering 135 miles over 6 days, with scenic views along the northern coast. Don't miss out on our adventure series based on online survey results.

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European Adventure Tours: Explore, Learn, and Experience Europe with Ellen Latsky

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Presentation Transcript

  1. Spring 2011 European Tours Proposal Ellen Latsky Tour Developer-Europe Quest Specialty Travel "Explore with us...learn from the world"

  2. Tour Development Goals • Focus on significant experiences • Preserve QST values • Price tours reasonably • Create learning opportunities • Offer local guides • Provide experts

  3. Tour Strategy Objectives • Provide low cost tours • Use local transportation • Provide educational experiences • Have meaningful cultural exchanges • Utilize local knowledge of geopolitical history • Provide tours for different physical abilities Aim Higher

  4. Focus Group Data Analyzed

  5. Trends for American Tourists Concern for safety a high priority Middle East and Asian travel less popular European destinations more popular than Pacific Islands Trip destination correlated to trip length Focus Group Analysis-Trends

  6. Major Findings by Age 18-35 - look for adventure 36-49 - seek culture experiences 50-75 - desire to be safe and comfortable 45-70 - travel more than other age groups combined Focus Group Analysis-Findings

  7. General Conclusions Stress safety issues and concerns Target tours for 45-65 yr. olds Target economic travelers of all ages Expand adventure tour offerings Focus Group Analysis-Conclusions

  8. Mediterranean Islands Bike TourMallorca Spain Travel for 135 miles from Palma to La Pueblas over 6 days A view of the beach along the north side of Mallorca near the village of Alcudia.

  9. On-Line Survey Results

  10. Adventure Series

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