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Crafting Effective Value Propositions for Your Team

Learn to define, communicate, and align your business services' value propositions with this workshop by Suncoast Workforce. Explore key elements and engage in group activities to enhance your customer interactions and service delivery.

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Crafting Effective Value Propositions for Your Team

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  1. Business Services: What’s Your Team’s Value Proposition? Presented by Joshua Matlock and Jennifer Seavey Suncoast Workforce – Region 18

  2. EMPLOYERS FACE A COMPLEX & CONFUSING COMMUNITY MIX

  3. Suncoast Workforce Rebranding OPERATING MODEL MISSION VISION CORE VALUES

  4. Organizational Model Workforce Workforce Workforce Service Service Service Products & Services Customer = Employers

  5. Workshop Goals • Review SW’s Service Delivery Model • Define your Business Services value proposition • Communicate your value to your customers • Align your services to deliver your value

  6. What is a Value Proposition? • A promise of the value to be delivered and a belief from the customer of value that will be experienced. • www.wikipedia.com

  7. Elements of a Value Proposition • Target customer • Statement of need/opportunity • Description of your solution • Specific benefits to customer • Short, specific and compelling

  8. Organizational Model Workforce Workforce Workforce Service Service Service Products & Services Customer = Employers

  9. 10 Minutes - Work in groups of 4-5 Define your customer = employer List the specific needs of your customer List the services you offer to meet these needs Describe the specific benefits/value Group Activity

  10. Communicate your value proposition

  11. 30 Second Elevator Speech • Return to your groups • Craft a 30 second elevator speech using the handout as a guide • Be prepared to share

  12. Align Business Services with your Value Proposition

  13. EMPLOYER SOLUTIONS Three Tiers of Service

  14. Job Order Services Tier 3 – Standard • Job Opening Publication • Employer • Candidate Referral • Suncoast Workforce

  15. Job Order Services • Recruiting Services Tier 2 - Partner • Job Opening Publication • Employer • Candidate Referral • Candidate Screening & Assessment • Suncoast Workforce • Interview Scheduling & Coordination

  16. Job Order Services • Recruiting Services • Training Services Tier 1 – Collaborative Partner • Job Opening Publication • Employed Worker Training • Candidate Referral • Candidate Screening & Assessment • On-the-Job Training • Regional Interest • Suncoast Workforce • Employer • Interview Scheduling & Coordination

  17. Workshop Goals • Review SW’s Service Delivery Model • Define your Business Services value proposition • Communicate your value to your customers • Align your services to deliver your value

  18. How will you use this information?

  19. Questions

  20. Business Services: What’s Your Team’s Value Proposition? Presented by Joshua Matlock, Director – Business Services and Jennifer Seavey, Training Services Supervisor Region 18 – Suncoast Workforce

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