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Insights and Feedback from the TF-CPR Compendium Results - Vilnius 2010

This document provides a comprehensive overview of the results from the TF-CPR Compendium discussed during the meeting in Vilnius on May 30, 2010. It highlights key findings on communications and PR staff presence, budget allocations, target audiences, and the tools utilized by participating organizations. The report explores collaboration interests among NRENs and outlines future developments based on feedback from new questionnaires. Overall, it aims to enhance cooperation in the PR sector and improve the effectiveness of communication strategies.

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Insights and Feedback from the TF-CPR Compendium Results - Vilnius 2010

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  1. TF-CPR CompendiumResults 2009 TF-CPR Vilnius 30 May 2010

  2. Agenda • Short overview of results TF-CPR Compendium • Feedback on new questionnaire • Brainstorm • Follow up

  3. Introduction • Fifth TF-CPR Compendium • Designed to complement the main TERENA Compendium, by providing a more PR-specific overview • Focus more on activities and less on resources • Purpose -> enabling us to collaborate easier • Many new questions • Comparison with previous editions not possible • 28 organisations responded

  4. Section 1: Overview (1)Number of Communications/PR staff • 40% do not have PR staff • About 40% have 1-3 number of staff

  5. Section 1: Overview (2)Annual Communications/PR budget • 30% has no dedicated PR budget • 25% has less than 50.000 euro’s • 28% has 100.00 – 500.000 euro’s

  6. Section 2: Target audience Number of contacts • Five market segments • Connected organisations’ staff • End users • General public • Other Government • Other • Interesting to see which market segments NREN’s do or don’t target • 5 organisations expect changes in # of people • 3 organisations expect changes in target job function/titles • 2 organisations expect changes in market segments

  7. Section 3: Comms/PR Tools • Most popular tools: • websites (25%) • conferences (22%) • Least popular: • advertising (2%) • social media (5%) • 65% of the organisations hasn’t use social media • The organisations that use social media: Twitter, Facebook and Youtube are used most. • 95% do not use a CRM tool.

  8. Section 4: Focus areas (1)Top focus areas • 61 % of the organisations point out that ‘NREN in general’ is a top focus area • 1/3 of the organisations indicate that IPv6, AAI and videoconferencing are top focus area’s

  9. Section 4: Focus areas (2)Collaboration interests • NRENs would like to collaborate on: ‘NREN in general’, ‘eduroam’ , ‘AAI’ , ‘video’ and ‘IPv6’. • This outcome will be input for future TF-CPR meetings

  10. Section 5: ResultsCommunication and PR results • We asked you about your most and least successful campaign. • In the printed version these outcomes are included • In the online version for the TERENA website we will exclude this information

  11. EvaluationFeedback on new questionnaire • Your experience with the new questions • Was it easier to fill in? • Are the questions clear?

  12. Brainstorm • How could we use the collaboration interests topic in future meetings? • What did you expect by filling in these topics? Did you have any ideas how to collaborate on the topics you choose? • Per meeting work on one/two topics

  13. Follow up • Online version on TERENA website • Collect feedback from you on new questionnaire • Next edition will be combined with ‘regular’ Compendium in a separate section

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