DIGITAL MARKETING STRATEGIES FOR EDUCATION INDUSTRY

1. DIGITAL MARKETING STRATEGIES FOR EDUCATION INDUSTRY The education industry is one of the worst-hit sectors, amidst pandemic outbreaks, and had no chance to survive with just conventional marketing. Millennials are leaning towards e-learning tools to keep up with their educational goals, as traditional classrooms remain closed in most parts of the world. Technology opened a getaway to tremendous possibilities, which did not exist years ago. The nature of education has transformed in the process. As a result, expanding need for new skill sets has shifted the main focus of online education towards being more practical, industry-relevant, employment-oriented, and suiting corporate demands. Techsaga offers E-learning solutions through software development, for educational innovators that can change the course of learning for the education sector. Our e-learning solutions provide an edge to education institutes, education content creators, and students in digital learning environments. E-learning software development services we offer at Techsaga: E-LEARNING PLATFORM LEARNING CONTENT MANAGEMENT SYSTEM CUSTOMIZED EDUCATION PORTAL VIRTUAL CLASSROOMS MACHINE LEARNING & AI IN ELEARNING LANGUAGE LEARNING APPS Why Do Educational Institutes Need Digital Marketing? Definitely, millennials have the highest internet consumption rate if compared to any other group. The pandemic has induced a huge paradigm shift in the education industry. Consequently, to promote their products and services as opposed to sticking to just conventional marketing methods, they need digital marketing. With more learners opting for online training and courses, the educational sector is currently experiencing a huge transformation from education to online education, with more students learning from the comfort of their homes.

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