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Business Strategy and Policy BUS 451

Business Strategy and Policy BUS 451. Prepared by: Maria Deptula Library Liaison for the School of Business Winter 2014. Finding Information Using Library Databases . What is an online database?.

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Business Strategy and Policy BUS 451

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  1. Business Strategy and PolicyBUS 451 Prepared by: Maria Deptula Library Liaison for the School of Business Winter 2014

  2. Finding InformationUsing Library Databases

  3. What is an online database? • An online database is a proprietary collection of records or data stored on a computer that can be accessed/searched by users via the Internet. • The information in these databases can be original content or it can come from sourcessuch as newspapers, magazines, academic journals, encyclopedias, reference books, etc. • Information in databases goes through an editorial process that information found on the Internet does not.

  4. Databases - what’s in them ? • Recent News/Articles • Research analyses • Business / Industry /Financial Data • Company Histories • Annual Reports • SWOT Analyses • MUCH MORE

  5. Which Library Databases to Use? Business Insights: Global- company and industry information, articles, SWOTS; ABI / Inform Complete (Proquest) - articles, reports; Plunkett Research -industry analysis, statistical data, industry associations, contact information, links to websites ; Mergent - U.S. & international company data and reports; Academic Search Premier - research articles, reports; Lexis-Nexis Academic - articles, SWOTS, reports, legal resources and more; IBISWorld – industry reports;

  6. Okay, so we’re not going to be able to go through ALL of these library databases today, BUT.. TODAY WE WILL COVER Business Insights: Global Lexis-Nexis Academic IBIS World ABI Inform Complete

  7. TIP Before you commit to strategy/company, PLEASE perform a quick search in at least one of the databases to make sure you can find useful material.

  8. ELECTRONIC RESOURCES - DATABASES

  9. NIKE

  10. COMPARE COMPANIES – Charts, Tables, Articles

  11. RE- SEARCH Each database contains different data. It is recommended to check more than one database so you don’t miss out on any useful material.

  12. Lexis Nexis Academic NIKE

  13. Lexis Nexis Academic

  14. OTHER DATABASES THAT YOU CAN USE FOR YOUR ASSIGNMENT • IBIS World- Industry analysis • ABI/INFORM COMPLETE (from Proquest - article search) • MERGENT ONLINE (company data, reports, industry research, no articles) • PLUNKETT RESEARCH(company/ industry reports) • ACADEMIC SEARCH PREMIER(scholarly articles, research papers)

  15. FOR INDUSTRY REPORTS

  16. No citation tool, this is your citation data

  17. Mergent Online

  18. AND ONE MORE THING…. DO NOT PROCRASTINATE ! Maria Deptula Business Liaison: mde@berkeleycollege.edu 201-967-9667 ext. 1764

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