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Professional Standards and Communication:

Explore the influence "stack" and discover the power of rhetoric, logic, prose composition, and philosophy in professional standards and communication. This book provides practical strategies and techniques to master the art of persuasion and effective communication.

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Professional Standards and Communication:

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  1. Professional Standards and Communication: The Art and Science of Influence Wayne Smith, Ph.D. Department of Management CSU Northridge

  2. The Influence “Stack” - Summary Rhetoric Logic Prose Composition Philosophy

  3. The Influence “Stack” - Detail • Rhetoric • performative reading • privilege & value • contrast • authority • argument & evidence • Logic • premise • reasoning • conclusion • clear definitions • informal fallacies • Prose • rhythm • pace • emphasis • feeling • passion • Philosophy • theoretical basis • trans-disciplinary mind • scientific method • leverage prior work • strategic approach • Composition • language use • word choice • grammar • punctuation • mechanics

  4. The Influence “Stack” - Flow compelling persuasion Rhetoric reasoned rationale Logic style/engagement Prose approach/strategy Philosophy syntax/semantics Composition

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