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Coping with Change: The Economic and Cultural Transformations of the 1920s

Chapter 23 explores the dramatic changes from 1920 to 1929 in the United States, highlighting economic innovations, labor struggles, and evolving cultural dynamics. Key figures like Henry Ford revolutionized production with the assembly line, while consumerism surged through advertisements and mass media. The chapter also addresses the challenges faced by labor unions, the impact of Prohibition, and the emergence of a vibrant cultural landscape featuring the Jazz Age and influential writers. Understanding these aspects provides insight into the decade's complexities and the foundation for future developments.

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Coping with Change: The Economic and Cultural Transformations of the 1920s

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  1. Chapter 23 Coping with Change 1920-1929

  2. Readings • You must read the entire chapter and prepare for reading check quizes. • Pp. 697-706 • Pp. 706-723 • Pp. 723-726

  3. A New Economic Order

  4. Booming Business, Ailing Agriculture • Henry Ford • 1927 Model A • Fordism • Assembly line process By 1930 100 corporations controlled ½ the US wealth.

  5. Figure 23.1: Economic Expansion, 1920–1929

  6. Figure 23.3: The Automobile Age: Passenger Cars Registered in the United States, 1900–1992

  7. New Modes of Producing, Managing, and Selling • Advertisements • Radio • Billboards • Newspaper • Magazine • $2 Billion

  8. Literature • Your Money’s Worth • Consumer Research Bulletin • The Man Nobody Knows

  9. Struggling Labor Unions in a Business Age • Unions often smeared with “Communist” label. • Black excluded by most unions

  10. Standpat Politics in a Decade of Change • Harding’s Cabinet • Henry C. Wallace • Charles Evans Hughes • Andrew Mellon • Herbert Hoover • Harry Daugherty • Albert Fall • Charles Forbes

  11. The Evolving Presidency: Scandals and Public-Relations Manipulation

  12. Teapot Dome

  13. Calvin Coolidge • Warren Harding • “Silent Cal” • Wife, “What did the preacher preach on?” • Coolidge, “Sin” • Wife, “What did he say about sin?” • Coolidge, “He was against it!”

  14. Silent “Cal” • “The business of America is business.”

  15. Republican Policy Making in a Pro-business Era • McNary-Haugen Bill

  16. Independent Internationalism • Washington Naval Arms Conference

  17. Progressive Stirrings, Democratic Party Divisions • Sheppard-Towner Act (1921) • Ku Klux Klan • Alfred E. Smith

  18. Mass Society, Mass Culture

  19. Prohibition Colonel L.B. Musgrove, Prohibition Party Member

  20. Cities, Cars, Consumer Goods

  21. Map 23.1: The Election of 1928

  22. Figure 23.2: The Urban and Rural Population of the United States, 1900–2000

  23. Figure 23.4: The African-American Urban Population, 1880–1960 (in millions)

  24. Soaring Energy Consumption and Environmental Threats

  25. Mass-Produced Entertainment

  26. Mass-Produced Entertainment, continued…

  27. Celebrity Culture • Charles Lindbergh

  28. Cultural Ferment and Creativity

  29. The Jazz Age and Postwar Crisis of Values • Flappers

  30. F. Scott Fitzgerald

  31. The New Woman in the 1920’s

  32. Alienated Writers • H.L. Mencken

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