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Social Media the new word of mouth

Social Media the new word of mouth. John Dorner Information Management Agent. 500 MILLION Active Users. Launched February 4, 2004. Groups Pages Pictures Status Updates  Events. Average User has 130 friends on the site sends 8 friend requests per month

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Social Media the new word of mouth

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  1. Social Media the new word of mouth John Dorner Information Management Agent

  2. 500 MILLION Active Users Launched February 4, 2004

  3. Groups • Pages • Pictures • Status Updates •  Events

  4. Average User • has 130 friends on the site • sends 8 friend requests per month • spends more than 55 minutes per day on Facebook • clicks the Like button 9 times per month • writes 25 comments per month • becomes a fan of 2 Pages each month • is invited to 3 events per month • is a member of 12 groups

  5. 190 MILLION Monthly Visitors 27 MILLION US Users Launched  July 15, 2006

  6. Create your own network • "Walled Garden" • $20/year for 150 members • $200/year for unlimited

  7. Sites • Calendar • Groups • Docs • Blogger

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