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DioR

Group 3 Flora Suen Yin Mak Ella Lau Ginny Chu. DioR. Headquarters in Paris. Produces luxury goods Founder: Christian Dior Founded: 16 December 1946 Headquarters: Paris, France Number of locations: 210 (as of September 2010) Chairman: Bernard Arnault. Basic Information.

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DioR

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  1. Group 3 Flora Suen Yin Mak Ella Lau Ginny Chu DioR Headquarters in Paris

  2. Produces luxury goods Founder: Christian Dior Founded: 16 December 1946 Headquarters: Paris, France Number of locations: 210 (as of September 2010) Chairman: Bernard Arnault Basic Information

  3. 21st January 1905 - Was born in a wealthy family in France • Artistic and wished to be involved in fashion • Studied politics not fashion design • 1928 - Opened a gallery with his friend and closed • Worked with 2 fashion designers and learned to design clothes (1930s-1940s) • 16th Dec 1946 - Dior founded his fashion house • 23rd October 1957 - Christian Dior died Christian Dior

  4. Christian Dior (féminine) • Women’s division • Simple cutting and design • COROLLE :Bring back beauty, feminine clothing, soft rounded shapes, and full flowing skirts • Haute Couture

  5. Menswear division • Directed by Hedi Slimane since fall/winter 2001-02 • Directed by Kris Van Assche since spring/summer 2008 • Reference code: 5EH1015678 E47 B6A8 (Example) Dior Homme(masculin)

  6. The wide range of production: • Fashion & accessories (la mode & les accessoires) • miss Dior • Fragrance (le parfum) • Dune – won the award for best female fragrance in 1993 • --symbolizes the union of land and ocean, and of woman • --subtly traces the curve of sand dunes, representing serenity and inviting enchantment. • Beauty(la beauté) • rouge Dior-- inspired by the deep, luxurious colors of Dior Haute Couture gowns • --In a midnight blue Haute Couture case, with the canework motif • Jewelry (les bijoux) • Timepieces(l’horlogerie) How to identify it? • CD • Dior • Diamond lattice pattern • Flowers - rose & tulip • See the video~ http://www.dior.com/couture/en_us/Fashion-Accessories/Woman/LEATHER-GOODS/Home-Collection-Maroquinerie/MISS-DIOR#

  7. Le vocabulaire • la mode & les accessoires • le parfum • l’horlogerie • la beauté • le bijou

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