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National Socio-Spiritual Multi-lingual Television Channel Reaching 72 countries through Web TV service Serving niche m PowerPoint Presentation
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National Socio-Spiritual Multi-lingual Television Channel Reaching 72 countries through Web TV service Serving niche m

National Socio-Spiritual Multi-lingual Television Channel Reaching 72 countries through Web TV service Serving niche m

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National Socio-Spiritual Multi-lingual Television Channel Reaching 72 countries through Web TV service Serving niche m

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Presentation Transcript

  1. COMPANY OVERVIEW • National Socio-Spiritual Multi-lingual Television Channel • Reaching 72 countries through Web TV service • Serving niche market of specific genre • Presently operating in two south Indian languages - Kannada and Tamil • Focusing to deliver social well being and informative programme • Providing enlightened entertainment in the modern context

  2. PAN in CABLE TV • Sri Sankarais catering entire Karnataka and Tamil Nadu market. Apart from these, the coverage has extended to part of Kerala, Andhra Pradesh, Ahmadabad, Kanpur, Shimla, Kashmir, Maharashtra, Rajasthan, Gujarat, Uttar Pradesh, Jharkhand, New Delhi and the count is increasing. Apart from this, the presence all over India through Tata Sky and Videocon D.T.H (850) ensures coverage to the right target segment

  3. LIVE WEB TV • Sri Sankara is the only channel offering Live Web TV service and made its availability to all the viewers living across the globe (http://www.srisankaratv.net/web_tv.html) • This unique feature of our Web TV service gives an opportunity for our Web TV viewers to post online comment. • Google report analysis estimates the huge viewership of Web TV Service from various part of the globe.

  4. OUR PRESTIGIOUS LIVE EVENTS AVATHAR MAHOTSAVA Grand celebrations of 75thAvatharaMahotsav of Sri KanchiJayendraSaraswathiSwamigal took place at Tirupathi, Mumbai, Kumbakonam, Goa, Chennai, Delhi, Varanasi, Vijayavada, Bangalore, Selam and Kolkatta Shravana Mangala 85 hours LIVE of the birthday celebrations of SathyaSaiBaba Contd….

  5. Janmashtami celebrations 48 hours LIVE from ISKCON Shashtyabdapoorti Mahotsava Jagadguru Shankaracharya Sri SriBharatiTirthaMahaswamiji MYSORE DASARA 10 days of grand celebrations at Mysore Contd….

  6. Mahakumbabhishekam Sri KanchiMahaperiyava Mani MandapamOrikkai Private Durbar Pooja Mysore Dasara Mahashivaratri Sri Sringeri Mutt, Shankarapura Contd….

  7. Nightlong Satsang IshaFoundation Coimbatore Vishwa Kannada Sammelana Belgaum World Sanskrit Book Fair Bengaluru Lot more in the pipeline from glorious days to come..

  8. DISTRUBUTION • The channel penetration is 100 % across Karnataka.

  9. The channel penetration is 100 % also across Tamilnadu

  10. OUR BEST CURRENT OFFERINGS Divine beginning of every home along with rising sun with enchanting hymns and divine visuals Every Day at 06:00 AM - 06:30 AM The feel of melody to touch the soul in the form of hymns and praises chanted in unison by many where a deity is referred by 1,000 or more different names Every Day at 5:30 PM - 06:00 PM Important religious happenings around different localities and announcement of the ‘panchangam’ for the day in a tabulated form. Every Day at 08:00 PM - 08:30 PM Contd….

  11. Another step to uphold the traditional education system of our country. This brings sermon of renowned Guru with the blend of ethics and moral values to young minds. Mon-Fri at 05:00 PM - 05:30 PM To enlighten and nourish growing buds by encouraging them to get deep into the knowledge of our cultural heritage and moral values through this quiz programme. Sat & Sun at 07:00 PM – 08:00 PM Blissful experience to our viewers by presenting pilgrimage of ancient temples covering details of origin, beauty of sculptures, spiritual existence and its importance Mon-Sun at 07:30 AM - 08:00 AM Contd….

  12. OUR REGULAR LIVE SHOWS An opportunity for our viewers to ask for their choice of spiritual visuals and feel the devotion brimming in the heart of every spectator. Mon-Fri at 06:00 PM - 07:00 PM Aiding our viewers with useful information about making their own beautiful home they always dreamt for. Sun at 03:30 PM - 04:30 PM Gold is another name of beauty, wealth and asset. We present essential information to those high profile viewers who are keen to make wise decision in buying gold. Sat at 03:30 PM - 04:30 PM

  13. RECENT LAUNCH BHAJAN SAMRAT “Bhajan Samrat” – 'Bhajan Samraat is a unique talent hunt show for Bhajan Groups. It is a divine journey in search of the best Bhajan group in South India and the winning Bhajan group will be titled as Bhajan Samraat with reward of cash prize Rs.10,00,000/- This is a very popular show of Sri Sankara created big buzz overall. After series of auditions, prelims and quarter finals, now Bhajan Samraat has taken the step of Semi finals with 8 best teams fairely judged by prominent musicians Smt. Somyaji & SmtKusumaji. Programme is on air from 1 December 2011 and running successfully Thursday & Friday 07:00 PM – 08:00 PM

  14. SPIRITUAL CHANNELS IN KARNATAKA SOURCE: TAM RESEARCH TG: CS ABC 35+ PERIOD : 6 MONTHS(1 AUG 11– 31 JAN 12) MARKET:KARNATAKA

  15. SPIRITUAL CHANNELS IN TAMILNADU GRP SOURCE: TAM RESEARCH TG: CS ABC 35+ PERIOD : 6 MONTHS(1 AUG 11– 31 JAN 12) MARKET:TAMILNADU

  16. SPIRITUAL CHANNELS IN KARNATAKA & TAMILNADU GRP SOURCE: TAM RESEARCH TG: CS ABC 35+ PERIOD : 6 MONTHS(1 AUG 11– 31 JAN 12) MARKET:KARNATAKA & TAMILNADU

  17. GECs IN KARNATAKA & TAMILNADU EVENING BAND (05:00 PM – 08:00 PM) SOURCE: TAM RESEARCH - GRP TG: CS ABC 35+ PERIOD : 6 MONTHS(1 AUG 11– 31 JAN 12) MARKET:KARNATAKA & TAMILNADU

  18. Widen Viewership • Enhance channel position • Retain leading position in spiritual • platform in South Region • Elite benefits to clients • Innovative Content • Quality Service • Informative message • Culture uplift VISION STRATEGY OUTLOOK

  19. Thank You