reFOCUS : Faculty/Staff Sessions August 13, 2010

2. reFOCUS:Faculty/Staff SessionsAugust 13, 2010

3. Real World Impact We always thank God, the Father of our Lord Jesus Christ, when we pray for you, because we have heard of your faith in Christ Jesus and of the love you have for all the saints—the faith and love that spring from the hope that is stored up for you in heaven and that you have already heard about in the word of truth, the gospel that has come to you. All over the world this gospel is bearing fruit and growing, just as it has been doing among you since the day you heard it and understoodGod's grace in all its truth. Colossians 1:3-6

4. Real World Impact For God did not give us a spirit of timidity, but a spirit of power, of love and of self-discipline. So do not be ashamed to testify about our Lord ... 2 Timothy 1:7-9

5. Mac McQuiston CEO Forum DeMaurice Smith NFL Players’ Association Michael Franzese Mafia Boss Colombo crime family Will Schenck Fairchild Fashion Group Rolling Stone, Men’s Journal (prev.)

6. September 15 and October 19–20, 2010

7. An Evening with C.S. Lewis October 10, 2010

8. November 9, 2010

9. Denver and Mile High Orchestra December 10, 2010

10. Our Mission Statement Cedarville University is a Christ-centered learning community equipping students for lifelong leadership and service through an education marked by excellence and grounded in biblical truth.

11. Our Vision Cedarville University will be one of the most influential Christ-centered universities in the 21st century — the model for biblical integration, liberal arts education, professional preparation, technological innovation, and cultural engagement. Our graduates will be known for their faithfulness to the authority of Scripture and the use of their influence to change the world for Christ.

12. Portrait Statements 1. Glorify God The Cedarville graduate exemplifies devotion to the triune God, Christ-like character, and faithfulness to the teachings of the Scriptures.

13. Portrait Statements • Think Broadly and Deeply The Cedarville graduate evaluates ideas, practices, and theories across disciplines within the framework of God's revelation.

14. Portrait Statements • Communicate Effectively The Cedarville graduate listens well, and produces and delivers clear, compelling, accurate and truthful messages in a relevant, respectful manner.

15. Portrait Statements • Develop Academically and Professionally The Cedarville graduate demonstrates competence and integrity in academic and professional endeavors.

16. Portrait Statements • Engage for Christ The Cedarville graduate lives to further the mission of Christ in the world as an active influence in spiritual, moral, professional, and social spheres.

17. REAL WORLD IMPACT . . . that their hearts may be encouraged, being knit together in love, to reach all the riches of full assurance of understanding and the knowledge of God’s mystery, which is Christ, in whom are hidden all the treasures of wisdom and knowledge. Colossians 2:2-3

18. Major Challenges Facing Higher Education EnrollmentDemographic ChangesAffordabilityIncreased Regulation and OversightShifting College Choice PrioritiesCompetition

19. Major Challenges Facing Higher Education EnrollmentDemographic Changes

20. Demographic Changes Nationally • The number of high school graduates increased steadily during the past decade, peaking at 3.33 million in 2008–09. • The numbers are now declining and will continue to decline through 2014–15. • It will be 2017–18 before we return close to current numbers.

21. Demographic Changes

22. Demographic Changes • Demographics changes will vary widely by state and region, and some states are experiencing substantial declines in high school graduates. • Declines will be most significant in the northeast and Midwest — Cedarville’s traditional feeder regions.

23. Demographic Changes

24. Demographic Changes

25. Demographic Changes • The faces of future high school students will be increasingly diverse. • Future growth in high school students will be driven by minority students — primarily Hispanic students. • The numbers of white, non-Hispanic high school graduates will not rebound in the next decade. • White, non-Hispanic students accountedfor 93.2 percent of Cedarville’senrollment in fall 2009.

26. Demographic Changes

27. Major Challenges Facing Higher Education EnrollmentAffordability

28. Affordability “Bursting the Higher Ed Bubble” A number of articles have appeared throughout the spring and summer speculating that higher education may be the next economic bubble to burst.

29. Affordability “Bursting the Higher Ed Bubble” • Over the past quarter century, the cost of higher education has risen at a rate four times faster than inflation — twice as fast as the cost of health care. • The market crash of 2008 inflicted terrible damage on college endowments.

30. Affordability • Economic conditions • 9.5 percent unemployment • Declining endowment earnings • Credit crunch • Families are increasingly unable or unwillingto borrow for college. • State funding for higher education is decliningacross the country. • Between 2008–09 and 2009–10, student aid from Ohio decreased by more than 60 percent — a loss of $700,000 in student aid. • Families are expecting more help andshopping for the “best deal.”

31. Major Challenges Facing Higher Education EnrollmentIncreased Regulation and Oversight

32. Regulation and Oversight • State and federal governments continue to increase regulation of higher education. • Higher Education Opportunity Act of 2008 added regulations affecting nearly every division of the University: • Business office • Public relations • Student life • Bookstore • Financial aid • Cashiers • Registrar • Campus safety • Computer services

33. Regulation and Oversight • North Central and the Higher Learning Commission are exercising strong oversight. • Feeling pressure from federal government • The Chronicle of Higher Education reported on August 4, 2010 that Senate Democrats are “… largely blaming accreditors …” for abuses. • Raising the bar for the approval of new programs • Our proposed M.S.N. program hasfaced delays as a result of newHLC requirements.

34. Major Challenges Facing Higher Education EnrollmentShifting College Choice Priorities

35. Shifting Priorities • CCCU market research reports changes in prospective student priorities. • Research conducted in 1986, 2000,and 2009 tracks the shift. “Top college choice factors are tightening to focus even more heavily on academics.”

36. Shifting Priorities The clear mandate from the 2009 CCCU market research is the need to articulate and document excellence in these four areas: • Quality of the academic program or major in which a student is interested • Preparation for future careers • Faculty who are excellent teachers • Faculty who are well qualified in their fields of study

37. Major Challenges Facing Higher Education EnrollmentIncreasing Competition

38. Competition • Community Colleges • Fastest growing segment of higher education • Lowest price • Close to home • For-Profit Colleges • Growing segment • Among all college students, 10 percent are enrolledin a for-profit school. • University of Phoenix is the largest accrediteduniversity in the world. • Extremely aggressive marketing • Online Education • Convenient

39. So ... How are we doing?

40. New Enrollment Initiatives Financial Aid Leveraging

41. Deposit Report

42. Deposit Report

43. Deposit Report

44. Did it work?

45. Did it work?New Freshmen (Deposits)

46. Did it work?Net Tuition Revenue (NTR)

47. Did it work?Net Tuition Revenue

48. Advancement Raising Funds and Friends

49. Advancing Cedarville

50. Advancing Cedarville