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University of Wisconsin-Stout University Housing Department. By: Tom Harvey, Jen Parker & Tina Velasquez. Outline. Program Overview Program History Methodology Challenges Innovation strategy. Program Overview. Mission statement:
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University of Wisconsin-StoutUniversity Housing Department By: Tom Harvey, Jen Parker & Tina Velasquez
Outline • Program Overview • Program History • Methodology • Challenges • Innovation strategy
Program Overview • Mission statement: University Housing is committed to providing affordable, clean, well-maintained, comfortable living environments and enhancing the education of students through opportunities for personal growth, social development, and diversity awareness.
Program Overview continued: • Location: 170 Price Commons • Website: www.uwstout.edu/housing • Residence Halls (N=20) Antrim, Froggatt, McCalmont, Curran, Kranzusch, Fleming, Hansen, Keith, Hovlid, Jeter, Tainter, Callahan, Milnes, Chinnock, North, Red Cedar, South, Tustison, Oetting and Wigen. • Houses: 3,184 students in multiple living environments
Program History • Campus growth • 1960’s -1,700 students to 5,000 students • Adapting to growth • Hall directors balance of facilities & student development • Rules and regulations
Organizational Structure University Housing Chart http://www3.uwstout.edu/housing/organizational_chart.cfm ASLS Chart http://www.uwstout.edu/asls/orgcharts/asls.pdf
TheInterview • Interviewed Scott Griesbach, Director of Stout Housing • Pre-Meeting Assessment Questionnaire • Examples of questions: • Give a brief overview of your organization (size, history, etc). • Do you biggest challenges come from within your organization or outside of your organization?
Interview continued: • Pre-interview: • Organizational Culture Assessment Instrument • Wanted to assess cultural dimensions • Interview Style • Casual • Semi-structured • Discussed strengths, weaknesses and challenges • The “Master Plan”
The Challenges • Technology • Too much technology • 5 programs this year alone • Training needs for new tech • Increase in workload • Utilizing assessment data • Dissolve ineffective programs • Keep effective programs • Identify areas for improvement
Organizational Cultural Assessment Instrument • Offers insight into organization • Measures cultural dimensions • Conducted independently
Flexibility & Discretion Clan Adhocracy 50 40 External Focus & Differentiation 30 20 10 10 Hierarchy Market 20 30 Stability & Control 40 50 Cameron & Quinn’s Organizational Culture Assessment Instrument Internal Focus & Integration Housing Director Hall Director NowFuture
Innovation: Strategic Planning “If you fail to plan then you plan to fail.” – Author unknown • The process of: • Defining strategy or “game plan” • Making informed decisions • Allocating resources efficiently • Following a structured timeline
Why is Strategic Planning a good fit? • Adapt Strategic Planning to Stout Housing • Stout Housing is ready for change • Plethora of information • Lack time and resources: Unable to maximize utilization of assessment data • Way of organizing the “game plan” for all members of the organization
Strategic Planning Success • Strategic Planning met with frequent success campus-wide • Example: Malcolm Baldrige National Quality Award
Strategic Planning & Stout HousingFocus Area 1 • Challenge: Survey utilization • Must cut low priority programs • Org. has the tools • Need utilization process in order to take action • Evidence based practice
Steps in Implementation • Gather the data of the existing assessments • Analyze the data • Learn about the Organization: Understand the Organization • Facilitate Strategic Planning Process • Make recommendations based upon the strategic goals of the organization
Focus Area 2: Interfacing with Technology • Challenge: Multiple new technology systems to be implemented immediately which is greatly increasing the workload
Focus Area 2 : Interfacing with Technology continued • Information systems theory • How users come to accept and use technology • Many things influence how & when technology is used • Perceived usefulness (PU) • Perceived ease of use (PEOU) Technology Acceptance Model
Technology Acceptance Model Technology Acceptance Model (TAM) Perceive Usefulness Actual Use External Variables Attitude Toward Using Behavioral Intervention Perceived Ease of Use Based on Davis et al. 1989
Diffusion of Innovation Theory • Change is processed at different levels • Technology used to different extents • Important factors to consider: • Compatibility with the “game plan” • Ease of use • Chance to “reinvent” on the technologies employed
Success with Technology Innovation • University of Wisconsin-Stout & Technology • Learn at UW-Stout (D2L) • Strategic Plan to integrate technology • Plan is now a reality • Fully functioning • Successful • Plenty of tools and resources right at your fingertips • For all different stages of knowledge and diffusion
Steps in Implementation • Understanding of the Technology Acceptance Model • Create an organizational process for accepting, training, utilization and evaluation of technology use • Write manuals specific to job level or classification – Deduction= from the BIG manual to easy to read specific level • More effective training • Practice before roll-out • Evaluation of technology usage after 6 months • Opportunity to “reinvent” the technology
Measurable Results How will we know if we are moving in the right direction? • Survey employees for job satisfaction • After a few months • Yearly • Implementation of a new technology system • Evaluate the time • Observe the difference
Conclusion • University housing will greatly benefit from this innovation. • Our consulting firm is dedicated to the success of UW-Stout University Housing’s change process • Strategic Planning: The right direction
Resources: Cameron, K. & Quinn, R. (1999) Diagnosing and changing organizational culture. New York : Addison-Wesley Dillion, A. & Morris, M. (1997) The influence of users perceptions on software utilization: Application and evaluation of a theoretical model of technology acceptance. IEEE Software, vol. 14 issue 4 58-65 Evans, M. (Producer) (2009) Workshop on the strategic planning model. Available from: www.exinfm.com/workshop_files/strategic_planning_model.ppt French, F. L. & Bell C. H. (1999). Organization development: Behavioral science interventions for organization improvement. Upper Saddle River, New Jersey: Prentice-Hall International
Resources continued: Griesbach, S. (Interview, November 12, 2009) Director of University Housing, University of Wisconsin-Stout.. Hopwood, S. (1999, January) Long range planning and funding for innovation. Computers in Libraries, p. 22-27 Martin, V. (2004) Improving student and organizational learning through innovative strategic planning process. Community College Journal of Research and Practice, (28) p. 78-79 Scott, J. (2008, November) Technology acceptance and erp documentation usability. Communication of the ACM, Vol. 51 no. 11
Resources continued: Quaddus, M. & Xu, J. (2007) Exploring the factors influencing end user’s acceptance of knowledge management systems: Development of a research model of adoption and continued use. Journal of Organizational and End User Computing, Vol. 19. issue 4 University of Wisconsin-Stout. (2009). Learn @UWStout. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/lit/lts/learn/ University of Wisconsin-Stout. (2009). University of Wisconsin-Stout Administrative and Student Life Services Organization Chart. Retrieved November 8, 2009, from website: http://www.uwstout.edu/asls/orgcharts/asls.pdf University of Wisconsin-Stout. (2009). University of Wisconsin-Stout history. Retrieved November 8, 2009, from website: http://www.uwstout.edu/lib/arc/stouthistory/index5.html
Resources continued: University of Wisconsin-Stout. (2009). University of Wisconsin-Stout University Housing Organization Chart. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/housing/organizational_chart.cfm University of Wisconsin-Stout. (2009). University of Wisconsin-Stout Mission and Strategy Plan. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/geninfo/stratplan.cfm York University (2009) Technology acceptance model. Retrieved from: http://www.fsc.yorku.ca/york/istheory/wiki/index.php/Technology_acceptance_model