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Using IG and IT to fuel Inter-Country Expansion

Using IG and IT to fuel Inter-Country Expansion. Internet Governance and Information Technology to overcome ‘R-CEPS’ limiters to Inter-Country Expansion for ‘SMEs’. R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters. Current Situation.

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Using IG and IT to fuel Inter-Country Expansion

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  1. Using IG and IT to fuel Inter-Country Expansion Internet Governance and Information Technology to overcome ‘R-CEPS’ limiters to Inter-Country Expansion for ‘SMEs’ R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters

  2. Current Situation • Entrepreneurs Abound (i.e. many new Small/Medium enterprises) • Ideas remain not channeled from “market” perspective (limited regional availability) • Some SMEs end up with large (possibly hollow) enterprises – that launch IPOs – but are unable to sustain • Most such organizations lose out because of limited market reach even though the same product could be hugely successful in another region • VCs/Private Equity – many newcomers in this arena as well, who know how to ‘sustain’ business but not how to ‘get to self-sustainability’ and rapid overseas expansion R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters

  3. Why overseas? • Reaching into the US, UK and EU result in immediate 500 million or more prospective customers(experimental basis this is between India  PIC) • Online market has no real limitations, but without a physical presence growth is very limited • Creating one office can immediately clear a $ flow route that would benefit the home country, pull in foreign exchange • Creates further avenues for local on-ground expansion; acquiring local assets/manpower and targeting a larger market. R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters

  4. Status Quo • Technologies like CRM and ERP have penetrated into Medium to Large enterprises but are not very heavily used in Small to Medium Enterprises. • Multiple segments of a business can benefit greatly with integrated governance processes • HR (leave, attendance) • IT (email, systems) • Travel (company travel) • Financials (accounting, billing & invoicing) R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters

  5. We know this. Where’s the problem? • There are 5 separate mismatch factors that can cause potential problems with inter-country expansion: • Cultural • Environmental • Political • Social • Regulatory (the easiest to cover since its written down) Other technological problems: • CRM/ERP is focused only at one region! Currency limitations (INR works but not USD), accounting protocol differences • Cross-country logistics complexity– attendance, holidays, travel need to be dual-calculated – manually (remember Small orgs) • Reliable cross-region infrastructure –in the Pacific emails should not show “India, 5 AM” when in the middle of a 11 AM meeting… R-CEPS limiters = Regulatory, Cultural, Environmental, Political and Social limiters

  6. What I wish to do • Identify how Internet Governance / Information Technology has been utilized in the past to simplify expansion of organizations into other countries (ERP/CRM is one of these methods). • Identify primary requirements of such organizations and the difficulty they faced in the expansion process. • Identify clearly the key growth limiting factors – primarily focusing on regulatory, political, social, environmental and cultural factors (R-CEPS) • Identify key players (expansion ‘helpers’) currently working on bridging parts of this gap and provide a directory of the same to simplify the process, while ensuring organizations have adequate knowledge on what is to be expected on both sides • Condense a key set of best practices fundamental to each country/region, thus reducing the organization’s expenditure of time, money and goodwill in initial establishment and expansion.

  7. Questions for you SME = Small/Medium Enterprise • What is the one thing lacking - in your view - to make this theory viable in your country. • How many SMEs exist in your country. • What benefit do you see for small/medium enterprises in your country if they can expand to (say) the US, EU, UK, India more easily (estimate 30-50% reduction of effort & expense). Assume no cost from facilitators. • How many SMEs want such a solution today. • Approximate numbers are adequate. • Please mail me on chaitanyabd@gmail.com

  8. Thank you

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