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2013 September CLA Webinar With t he HR Certification Institute

2013 September CLA Webinar With t he HR Certification Institute. Presented by: HR Certification Institute - Alexis Chng-Castor, Brand Marketing Specialist. Guest Speakers: HR Certification Institute - Maggie Cortez, PHR, Recertification Manager

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2013 September CLA Webinar With t he HR Certification Institute

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  1. 2013 September CLA Webinar With the HR Certification Institute Presented by: HR Certification Institute - Alexis Chng-Castor, Brand Marketing Specialist Guest Speakers: HR Certification Institute - Maggie Cortez, PHR, Recertification Manager HR Certification Institute - Janee Nouet-Morales, Global Programs Marketing Coordinator

  2. AGENDA • 2013 Certification Goals + Current Number Updates • 2013 Total Certificants by State • Fall Meetings + Conferences • 2013 Annual Conference – Post Hideaway Recap • Social Media + Certification • HRCI Print-on-Demand System • Recertification + Approved Provider Program • Q&A

  3. 2013 CERTIFICATION GOALS 30,285 2013 total application goal

  4. Statistics updated as of 9/3/2013.

  5. FALL MEETINGS + CONFERENCES • September Conferences • Tennessee SHRM 2013 Conf + Expo, Nashville, TN • NYS SHRM Annual Conference, Buffalo, NY • 2013 OHSHRM Conference- HR: Making Connections that Count!, Sandusky, OH • KY SHRM State Conference, Louisville, KY • NC State SHRM Conference, Winston-Salem, NC • October Conferences • SHRM Strategic HR Conference, Scottsdale, AZ • 2013 Iowa SHRM State Conference, Coralville, IA • 2013 NHRMA Conference + Expo, Tacoma, WA • HR Southwest, Fort Worth, TX • SHRM Diversity in the Workplace Conference, San Francisco, CA • SHRM Leadership Conference, National Harbor, MD

  6. POST HIDEAWAY RECAP • About the Hideaway • An exclusive space for certified HR professionals – have to hold HRCI credentials to enter • A place for certified conference attendees to relax, network, obtain food and beverage refreshments • They also go to the Hideaway to: • Get massages • For recertification counseling sessions

  7. “This was my first SHRM Conference and my first time submitting a recertification application. The event was so large that I really appreciated having a place to go that was a bit segmented from the rest of the crowd. A nice "perk" to certification. I appreciated not having to stand in an hour line for coffee and a snack, I LOVED the free massage, the Lego play was fun and unexpected, and the time with the Recertification counselor was invaluable, as I was not feeling confident about submitting my recertification activities, and frankly, would have missed submitting some recertification activities for consideration because I did not quite understand the categories.”

  8. RESPONDENTS • Mostly SPHR (52%) & PHR (46%) • Top 3 States: IL; CA; TX • Top 3 Companies: AutoZone (30); ADP (29); ASG Sky Chefs (20) • Top 3 ways that heard about it: At the Conference; Email; Have been at Hideaway before • Top 3 reasons to visit: Get something to eat/drink; rest between sessions; meet others/network • ~1 out of 5 came to get help with recertification • More than 30 different countries • 2.5 average visits per person with >60% visiting 2 or more times & 13 being the most number of visits

  9. Check out more #MyLegoHR photos at hrci.org/mylegoHRand the Institute’s Facebook album: http://on.fb.me/178KPGY

  10. SOCIAL MEDIA + CERTIFICATION • Ways which we have been using social media to drive certification + recertification • Blogs (1:1, Recert Connection, Certification Matters, Events) • Social media engines you can follow us on: • LinkedIn Groups • Pinterest page • Storify (for specific events) • Twitter (@battenkatie, @HRCertain, @RebeccaSPHR, @HRCertInstitute) • Facebook (FB) • YouTube • Hashtags + social messages • #HRCI, #gethrcertified, #PHR, #SPHR, #GPHR, #HRMP, #HRBP • Retweet our messages, share FB posts + LIKE our pictures • Use content from blogs as their talking points for chapter meetings or personal blog posts • Share with us how you have been using social media in your workplaces

  11. PRINT-ON-DEMAND SYSTEM • An online collateral management system • Allows users to order HRCI brochures and fliers whenever, wherever • Collateral found on the management system: • HRCI certification brochures • HRCI certification fliers • Recertification materials • Certified publication • User + password based login. Please contact alexis.chng@hrci.org or katie.batten@hrci.org for your chapter login information.

  12. RECERTIFICATION • We have over 130,400 individuals that are certified with HR Certification Institute • We have close to 3,000 individuals that have multiple credentials such as PHR, GPHR, SPHR, CA • Peak season for recertification applications was the end of June through August • end of cycle end dates:  May/June and Dec/Jan • Number of applications we receive monthly varies anywhere from 1,000 to close to 5,000 monthly.

  13. APPROVED PROVIDER PROGRAM • We review over 3, 000 programs annually • Last month we reviewed over 800 programs • Also, we receive anywhere from over 500 to over 1300 programs monthly • Programs take an average of 4 weeks to approve • Peak season for programs: September, • varies from January and September timeframe

  14. Questions?Comments?

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