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Conservas Centauro

Conservas Centauro

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Conservas Centauro

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  1. Conservas Centauro Kelsey Golden Rosa Goldstein Kevin Horn Evan McMillin

  2. Global Environment • The Chilean fruit industry is ranked anywhere from first to fifth in the world in production of fruit.

  3. Global Environment • The Chilean government has helped create this huge export industry through their promotion of industry since the 1970’s.

  4. National Environment • The various climates and isolation of Chile make it ideal for fruit production. • Isolation means there is a lessened risk of crop damage from plagues and viruses • Variety of climates allows for production of many different types of fruit • The fruit industry is seen as an important sector for growth in the Chilean economy and is encouraged by the government to expand.

  5. History • Company founded by Luis Bozzolo & Sons in 1908. • Located in Quillota • 120 km north of Santiago • Town famous for fruit and vegetable production • Originally dedicated to production of tomato paste • After WWII: • Production of canned legumes (green beans, corn, peas)

  6. History • 1950’s • Began canning peaches, apricots, and strawberries, and jams • Began manufacturing their own containers • Making them more self-sufficient

  7. History: Export Phase • 1985 • Shipment of canned cherries to Japan • 1987 • Shipment of canned tomatoes to North America • 1994 • Shipment of tomato paste to Asia, North America, and South America

  8. Vegetables • Peeled Tomato with or without Basil • Diced Tomatoes • Crushed Tomato • Tomato Paste • Asparagus Spears or Heads • Sweet Corn • Red Pepper/Bell Pepper (Peeled Completely) • Sliced and Unpeeled Red Peppers • Diced and Peeled Red Pepper • Hearts of Palm • Black Olives Products • Fruits • Halved, Sliced, or Diced Peaches • Halved Pears • Halved Apricots • Cherries • Peeled Grapes • Strawberries • Sliced Pineapples • Pineapple Tidbits • Fruit Cocktail • Fruit Macedonia • Papayas • Prepared Plates • Pork and Beans • Chili Beans • Ravioli with Tomato Sauce

  9. Chile is ranked as… • 17th amongst the world’s leading food exporting countries • 1st World exporter of table grapes • 1st Southern Hemisphere exporter of apples • 1st World exporter of plums • 1st Southern Hemisphere exporter of peaches and nectarines • 1st Southern Hemisphere exporter of pears • 2nd World exporter of kiwis • 1st Southern Hemisphere exporter of blueberries • 3rd World exporter of raspberries • 1st World exporter of dehydrated bell peppers • 1st Southern Hemisphere exporter of tomato paste • 1st World exporter of dehydrated apples • 1st Southern Hemisphere exporter of raisins, prunes, nuts and almonds • 1st Southern Hemisphere exporter of frozen raspberries and strawberries • 2nd Southern Hemisphere exporter of apple and grape juice • 2nd Southern Hemisphere exporter of canned peaches • 2nd World exporter of salmon • 5th World exporter of wine • Totals: 166,117 million US$

  10. Canned Foods Industry Product Categories • Canned Fruits • Canned Vegetables • Canned Prepared Food/Ready Meals • Canned Fish / Shellfish • Canned Pasta/Noodles • Canned Meat Products • Canned Desserts

  11. Opportunities / Challenges • Conservas Centauro • Don’t compete on global market • No innovation • Family run and owned • Follows Chilean business culture • Chile • Abundant natural resources • Climate- pests/diseases, seasonality, staggered harvests • Committed to free trade

  12. First Stage of Production • Raw materials: • Fruits • Vegetables • Raw materials purchased from local farms

  13. Engineering Principles • Machinery required for cleaning and packaging the fruit • Imported from other countries (Argentina, Spain, Italy, U.S.) • Limited technological development in Chile • Do not have the money to advance their technology

  14. How the Food is Processed • Canning • Take freshest fruits and vegetables • Heat to 250˚F • Put in air-tight can

  15. Safety Concerns • In other South American countries: • Barcode on boxes to identify fruits’ origins (harvesting plot), picking time, quality • Assigned to homogeneous batches • Based on physical and chemical analysis • Database created to trace history of the fruits back to their harvesting plot

  16. Environmental Concerns • Pesticides • Alachlor • Atrazine • Methoxychlor • Issues: • Runoff of pesticides can make way into nearby water sources • Growth defects in plants • Can cause disease in humans

  17. Employees • Managers of company consist of descendants of the original family • Have Masters Degrees • Most employees are not professionally educated or trained