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THE NEW SUSTAINABILITY ADVANTAGE : The Presentation

THE NEW SUSTAINABILITY ADVANTAGE : The Presentation. Featuring excerpts from three talks by Bob Willard about the book. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation. Part I INTRODUCTION Excerpt from a keynote talk at CMA Ontario’s Big Ideas Conference.

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THE NEW SUSTAINABILITY ADVANTAGE : The Presentation

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  1. THE NEWSUSTAINABILITY ADVANTAGE : The Presentation Featuring excerpts from three talks by Bob Willard about the book

  2. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation Part I INTRODUCTIONExcerpt from a keynote talk at CMA Ontario’s Big Ideas Conference

  3. Definitions of Sustainability Sustainable Development (SD) Meeting the needs of the present generation without compromising the ability of future generations to meet their own needs. – Brundtland Commission, 1987 – Sustainability The possibility that human and other forms of life on earth will flourish forever. – John Ehrenfeld, Professor Emeritus, MIT – Sustainable Development (SD) Enough - for all – forever. – African Delegate to Johannesburg (Rio+10) –

  4. Core Concepts of Sustainability Futures ThinkingIntergenerational responsibility (Eco-)Systems ThinkingCarrying capacity of the planetto absorb waste and support life Social JusticeEquity, Dignity, Basic services, Human rights, Stakeholder voices Economic, Environmental, Social/Culturalresponsibilities

  5. 3-Legged Sustainability Stool Sustainability Environmental Leg No Pollution & Waste Renewable Energy Conservation Restoration Economic Leg Good Jobs FairwagesSecurity Infrastructure Fair Trade Social Leg Working conditions Health services Education services Community & Culture Social justice Quality of Life / Genuine Wealth / Genuine Progress

  6. Corporate Sustainability 3-Legged Stool Triple Bottom Line (TBL) = 3Es = 3Ps = Sustainability = Sustainable Development (SD) = Corporate Social Responsibility (CSR) = Corporate Responsibility (CR) = Green = Environmental, Social, Governance (ESG) Environment - Planet Eco-efficiencies Eco-effectiveness Economy - Profits GrowthJobs, Taxes Products Services Equity - People Employees Community / Culture World

  7. Smart Business 3-Legged Stool Asset Management Natural Capital Economic / Financial Capital Built / Manufactured Capital Human Capital Social Capital Sustainable Value Creation

  8. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation Part II THE 5-STAGE JOURNEYExcerpt from a talk to a York University Class

  9. SUSTAINABILITY JOURNEY 2. Compliance 1. Pre-Compliance

  10. SUSTAINABILITY JOURNEY 3. Beyond Compliance 2. Compliance 1. Pre-Compliance

  11. SUSTAINABILITY JOURNEY 4. INTEGRATED STRATEGY 3. Beyond Compliance 2. Compliance 1. Pre-Compliance

  12. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation Part III THE CASE FOR SUSTAINABILITYExcerpt from a talk at a book launch event at the Toronto Sustainability Speakers Series (TSSS)

  13. MORE COMPELLING BUSINESS CASE Opportunities Income Statement Risks Revenue 1. Increased revenue 9% 2. Reduced energy 75% 3. Reduced waste 20% Reduced revenue and increased expenses Expenses Reduced materials 10% Increased productivity 2% Reduced turnover 25% SUSTAINABILITY CAPITAL RESERVE +51 to +81% PROFIT -16 to -36%

  14. SLIDES www.sustainabilityadvantage.com

  15. WHAT’S NEW? “CSV” and “Sustainability Imperative” Position as “Strategies” for Stage 4

  16. WHAT’S NEW? “CSV” and “Sustainability Imperative” Position as “Strategies” for Stage 4 More compelling / rigorous case Better business case tools

  17. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation IN CLOSING …

  18. THE NEW SUSTAINABILITY ADVANTAGE: The Presentation See www.sustainabilityadvantage.com for more resources for sustainability champions

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