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Bon-Ton Stores, Inc. (BONT)

Bon-Ton Stores, Inc. (BONT) operates 280 department stores across 23 states, focusing on clothing, cosmetics, and furniture. With a current share price of $10.75 and a market cap of $199.9M, the company has shown variability in earnings, with projected losses narrowed to between $2.50 and $3.70 recently. Socially responsible initiatives like significant clothing donations and support for breast cancer research further enhance its brand reputation. Analysts recommend buying at the current price ahead of earnings reports for potential short-term gains.

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Bon-Ton Stores, Inc. (BONT)

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  1. Bon-Ton Stores, Inc. (BONT) Peter Ballen

  2. Quick Facts • Retail: Clothing, cosmetics, furniture, ect. • 280 department stores in 23 states. • Northeast, Midwest • 4.6 million frequent credit card users. • Competitors: J.C. Penny, Macy’s, Dillard’s Retail Ventures, Kohls

  3. Stats • Current Price: $10.75 • 52 Week: 0.76-11.22 (going up) • Mkt Cap: 199.900M • Div/yield 0.05/1.86 • EPS: -10.79 (par for the sector) • Beta: 2.24

  4. Socially Responsible • $12-15M worth of donated clothing to Goodwill. • 11/16-11/30: Offered 20% off coupon in exchange for donated clothes. • $4.3M to fight breast cancer since 1998. • Charge Against Breast Cancer, give portion of each sale to The Breast Cancer Research Foundation

  5. Recent News – 2009 Outlook • Jan 29: We will improve! • Mar 11: Loss of $3.40 to $4.30 • May 21: Reaffirmed, below expectations. • Aug 20: Update, Loss of $2.50 to $3.70 • Oct 26: Higher end of range, $2.50 • Nov 19: Announces 3rd Q results. • Dec: Holiday Season

  6. Earnings • Consistently beat earning estimates. • Macy’s announced strong earnings.

  7. October Sales • Very strong (relatively speaking) • October sales up 3.1% compared to last year. • Q3 sales down 2.9%, YTD down 6.7%. • Helped by sportswear, coats, accessories. • Indicative of stronger than anticipated Q3/Final?

  8. 1 Month

  9. 3 Month

  10. 6 Month

  11. Recommendation • Buy: Buy at current price, before earnings report is released. • Short term stock, 3-9 weeks max. • Limit Sell: $13.00

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