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Why Data Driven Marketing ?

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waspmobile
11 diapositives · 290 Views · Jan 18, 2016

This Presentation offers information about data driven marketing and why it is useful for all companies in digital marketing world for generating leads. Knowing what your customer is looking at will not only rule out fishy sales strategies but also revolutionize the way we approach the consumer. If you’re looking to intrigue your consumer through data driven marketing then you’re at the right place- https://goo.gl/lAc3iW

#digital marketing agency #social media management Company #social media marketing company
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Why Data Driven Marketing ?
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  1. WHY DATA DRIVEN A look into the new approach

  2. What is Data Driven Marketing? • A new approach that gives priority to analysing data in order to better understand Consumer Behaviour. • Widely popular approach with many Digital Marketing Agencies • Uses insight driven analysis to arrive at powerful marketing decisions

  3. Analysing Data gives better insight into - • what your customers like and dislike • demographics • online activity • shopping patterns • decision making factors

  4. Tracking Conversions & Improving Sales The greatest benefit of a Data Driven approach is that one can easily track every campaign, the conversions it leads to and thus, improve sales. • The higher the conversions, the lower the cost per unit for advertising • With lower costs, once can optimize ROI better

  5. Predictive Analysis & Improvising Campaigns • Predictive Analysis is when you study past data to predict how a future campaign would perform. • Data gives you insights into every campaign and every ad that you run online. • Based on this you can arrive at various conclusions on consumer behaviour and their online activity. • Thus, you can improve campaigns on a daily basis based on yesterday’s data.

  6. Result Driven Data Driven approach is extremely result driven. Here are some statistics that will re-inforce the same (source: aabacosmallbusiness.com) - • 33% businesses gain more knowledge of customers • 49% maximize effectiveness of investments • 77% are confident in the data-driven approach (

  7. Be Smart & Analyze Data The next time you brainstorm for a marketing campaign, approach data first!

  8. Contact Us • USA • 5301 N Federal Hwy • Suite 180 • Boca Raton, FL 33487 • Phone: 1 (561) 409 5666 • Fax:1 (800) 516 3591 • Email:info@waspmobile.com • Social Profiles: • https://www.facebook.com/waspmobile • https://twitter.com/waspmobile • https://plus.google.com/+Waspmobile/posts INDIA Plot No. 34B, Lower Cellar, Dwaraka Sinman, HUDA Heights, Near Lotus Pond, Rd No. 12, Banjara Hills, Hyderabad, Telangana – 500034 Phone: +91 96429 94940 Email: info@waspmobile.com

  9. Thank you!