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Jesmond Swimming Pool

Jesmond Swimming Pool. How it was done. Brief History. 1992 60 yrs old, 25 x 13 pool, 2 sunbeds JSP formed registered charity, limited by guarantee 5 yr lease, no funding, reserves or support Business plan and community support £ 2 weeks before opening £50,000 grant FSA

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Jesmond Swimming Pool

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  1. Jesmond Swimming Pool How it was done

  2. Brief History 1992 • 60 yrs old, 25 x 13 pool, 2 sunbeds • JSP formed registered charity, limited by guarantee • 5 yr lease, no funding, reserves or support • Business plan and community support £ • 2 weeks before opening £50,000 grant FSA • Confident but cautious April opening

  3. Performance figures 1998 Users 145,000 Income £242,356 Exp £224,543 Recovery rate 108% Income/user £1.67 Pre 1992 Users 96,500 Income £35,424 Exp £86,400 Recovery rate 41% Income/user 37p

  4. How was it done? • Doubled availability of public swimming from 40 to 80+ hours • Significantly reduced energy costs (halved) • Consistent programme • Efficiently managed water space • No wasted water time • Open bank holidays and weekends • Controlled staff costs • Volunteers

  5. Organisation • Board of Trustees and members • Created smaller sub groupsOperationsPersonnelCommunicationsFinance and fundraisingBuilding development • Monthly meetings anyone can attend

  6. Success factors • Dedicated board of Trustees • Tremendous community support • Use of volunteers • Careful original team selection • Absolute honesty with staff and users • Clear objectives • Understanding of roles • Flexibility of staff • Will to win

  7. Working for a trust • A sense of ownership • A sense of achievement • Very clear objectives • Instant feedback • Feeling in control • Tremendous job satisfaction • Best ever teamwork • Feeling valued

  8. Building upgrade onwards • £1.6 million upgrade • Increase in turnover and costs • Different challenges/new customers • Different local authority viewpoint • Focus drift from money to impact (SA) • Trustee development/recruitment • Review of objectives – from (SA)

  9. Where we are now • Expanding • Reviewing status and objectives • Looking for more challenges • Talking to council • Developing Social Accounting work • Broadening horizons but reaffirming local ties • Considering purchase of building

  10. Key factors • Must have Social Capital • Must have proven demand and need • Right people from day1 • Appropriate overall structure/governance • Local authority support or tolerance • Good business plan • Community recognition and support • Potential to grow

  11. Contact details • Glenn Armstrong CEO • www.jesmondcommunityleisure.co.uk • jesmondpool@btconnect.com • 0191 2812482 • St Georges TerraceJesmondNewcastle upon TyneNE2 2DL

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