Has Google enabled the Mobile First Index for your website?

1. Has Google enabled the Mobile First Index for your website? Have you received a message in Google search console (Webmaster Account) about enabling the mobile first index for your website? By now, you must be knowing that the search engine with the largest market share, Google has started implementing its mobile first index policy. According to this, the search engine bots will crawl any website by considering how responsive or compliant it is for a mobile platform. Google has altered its indexing policy in the recent past in view of the growing user preference for viewing websites on mobile devices like smartphones and tablets. Why mobile first index has come about? Earlier, Google used to consider the desktop variant of a website for indexing purpose, which used to display the desktop compliant sites at the top of the SERPs leaving the mobile users disappointed. However, with its mobile first index update, Google aims at giving a better user experience to the mobile users. In fact, going by the widespread chatter on the social media, this is not typically a Google algorithm update but a mobile index update. According to

2. this update, Google seems to have brought more websites into the ambit of mobile first indexing as opposed to its earlier practice of indexing the desktop variant of websites. So, if you feel your desktop optimized website has suffered a fall in its rankings, blame the update. What needs to be done to improve your site's ranking? With Google moving towards the mobile first index policy in a major way, your website has to be optimized for the mobile platform. This is needed to give your mobile based customers (the majority) a rich user experience – the pre- requisite to brand building, garnering leads, and driving conversions. In fact, you can find out more about optimizing your website for mobile besides increasing its loading speed at https://dzone.com/articles/how-to-optimize-the- page-speed-to-meet-googles-lat. Source:  https://www.linkedin.com/pulse/has­google­enabled­mobile­first­ index­your­website­raju­chakraborty/  ­­­­­­­­­­­­­­­­­­­­­­­­­­ WebGuru Infosystems Email ID: enquiry@webguru­india.com Phone No.: +91­33­40200844 Mobile No.: +91­8420197208 Visit Us: https://www.webguru­india.com Stay Connected Via: https://www.facebook.com/webguruinfosystems  https://www.linkedin.com/company/webguru­infosystems­pvt­­ltd­ https://twitter.com/webgurutweet http://pinterest.com/webguruindia https://instagram.com/webguruinfosystems