1 / 8

Digital marketing cousre in mohali

Stay ahead in the ever-evolving world of digital marketing with our Digital Marketing Course in Chandigarh at WindowIT. Discover the 5 New SEO Terms Changing the Game and how theyu2019re revolutionizing online strategies. Learn how these trends can boost website rankings, drive organic traffic, and make your campaigns more effective. Enroll today to gain expertise in SEO, Social Media Marketing, and other essential digital marketing skills.

windowit1
Télécharger la présentation

Digital marketing cousre in mohali

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 5 New SEO Terms Changing the Game

  2. Google’s Focus on Entities(people, place, things) surpassed keyword-only indexing. • Entity-First Indexing Before: A blog Using “Best Italian Restaurants” Keyword ranked. After: A page with detailed mentions of specific restaurants like “Giovanni’s, a popular Italian Spot in NYC,” Ranks due to entity recognition.

  3. What We Learn • Context Over Keywords: Pages rank better when they provide specific, valuable information, not just repeated keywords. • Mention Real Entities: Including names of people, places, or things makes content more relevant. • User-Centric Content: Detailed, specific content improves user experience, which Google rewards.

  4. Optimizing Content to match positive or helpful user sentiment, which is now measured by search engines. • Sentiment-Driven • SEO Before: A review article simply said, “This Laptop is good”. After: Using more sentiment-focused language like , “This laptop excels in speed and performance for professionals,” ranks better.

  5. What We Learn • Use Positive, Descriptive Language: Content with specific, helpful details ranks better than vague statements. • Match User Intent: Addressing users’ needs with clear, benefit-driven language improves SEO performance. • Engage Emotionally: Sentiment-rich content appeals to readers and search engines alike, enhancing relevance and engagement.

  6. Can We Use Emojis for Emotional Engagement? • Yes, you can • They can help Boosting user engagement and CTR Keep In Mind • Overuse can make content seem unprofessional or spammy. • Emojis may not always display properly on all platforms, affecting consistency

  7. Stay Tuned for other Terms • Neural Matching 2.0 • EEAT- Driven Structured Data • Programmatic SEO for AI Snippets

  8. Thank You For Attention Do you have any questions? Phone: +91-9876997280 Address: SCF 61, 1st Floor Phase 11 Mohali, PB 160062 Email: wittech@gmail.com- Website: www.windowit.in/

More Related