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Supporting Decision Making

Supporting Decision Making

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Supporting Decision Making

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Presentation Transcript

  1. Supporting Decision Making Chapter 11 Information Systems Management In Practice 6E McNurlin & Sprague

  2. Introduction A Problem-Solving Scenario

  3. Technologies for Decision Making • Decision Support Systems (DSS) • Architecture

  4. Technologies for Decision Making • CASE EXAMPLE: Ore-Ida Foods • CASE EXAMPLE: A Major Services Company

  5. Technologies for Decision Making • Data Mining • CASE EXAMPLE: Harrah’s Entertainment

  6. Technologies for Decision Making • Executive Information Systems • CASE EXAMPLE: Xerox Corporation

  7. Technologies for Decision Making • Executive Information Systems • Doing It Wrong • Why Install an EIS? • What Should the EIS Do?

  8. Technologies for Decision Making • Expert Systems • Definition

  9. Technologies for Decision Making • Knowledge Representation • Cases • Neural Networks • Rules • CASE EXAMPLE: American Express

  10. Technologies for Decision Making • Degree of Expertise • Assistant • Colleague • Expert

  11. Toward the Real-Time Enterprise • Enterprise Nervous Systems • Straight-Through Processing • Real-Time CRM • Communicating Objects

  12. Toward the Real-Time Enterprise • Enterprise Nervous Systems • Straight-Through Processing • Real-Time CRM • Communicating Objects

  13. Toward the Real-Time Enterprise • Enterprise Nervous Systems • Straight-Through Processing • Real-Time CRM • Communicating Objects

  14. Toward the Real-Time Enterprise • Enterprise Nervous Systems • Straight-Through Processing • Real-Time CRM • Communicating Objects

  15. Toward the Real-Time Enterprise • Enterprise Nervous Systems • Straight-Through Processing • Real-Time CRM • Communicating Objects

  16. Toward the Real-Time Enterprise • Moderating the Dark Side of Real-Time • CASE EXAMPLE: General Electric

  17. Conclusion The Good, Bad, and Ugly of Technology