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Partnership Overview

Partnership Overview. &. Big Brothers Big Sisters & Accenture. National Strategic Partnership with Local I mpact . Signature Programing Opportunities Soft Skills & workforce t raining into core BBBS programing Employee engagement Measurable outcomes at scale. Leadership, Marketing &

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Partnership Overview

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  1. Partnership Overview &

  2. Big Brothers Big Sisters & Accenture National Strategic Partnership with Local Impact • Signature Programing Opportunities • Soft Skills & workforce training into core BBBS programing • Employee engagement • Measurable outcomes at scale • Leadership, Marketing & • Co-Branding Opportunities • Press, social media & traditional public relations • BFKS & Events • Board engagement CONFIDENTIAL and PROPRIETARY

  3. Big Brothers Big Sisters: Scale & Impact Venn Diagram of Outcomes CONFIDENTIAL and PROPRIETARY

  4. Big Brothers Big Sisters Mentoring CONFIDENTIAL and PROPRIETARY 4

  5. Alignment in Priority Markets 5 CONFIDENTIAL and PROPRIETARY

  6. Employee Engagement Accenture has a strong history of volunteer support and engagement with many of the BBBS agencies across the county. • Employees serve as “Bigs” at 25 local BBBS agencies • Established Accenture Workplace Mentoring Program in Chicago • Sponsors events in Houston, San Antonio, Pittsburgh and Philadelphia • Board Leadership in Chicago, New York City, Pittsburgh and Atlanta Unique Opportunity to build on the innovative work being done locally to better prepare students nationwide to prepare for a career and enter the workforce CONFIDENTIAL and PROPRIETARY 6

  7. Marketing Strategy Specifics • Local events during Workforce Development Month (Sept) • _______________________ • Create a National Skills Day • _______________________ • Press release as ceremonial kick-off of program • _______________________ • Scholarship awards and check presentation media events • _______________________ • Regional, local and national conferences, meetings and summits • Recognitionat existinglocal events (Bowl for Kids’ Sake, Local galas) • _______________________ • Collaboration events and activation with at Accenture Meetings and Functions • ______________________ • National Office support through social media, newsletters, press releases and website CONFIDENTIAL and PROPRIETARY 7

  8. National Partnerships Partner snapshot and case study • Corporate and foundation partner since 2008 valuing over $40M of cash and in-kind donations including airtime of PSAs • Primary focus is Beyond School Walls program in 13 markets allowing kids to be mentored by Comcast employees • National Conference Visionary/Primary Sponsor and naming rights and sponsor to annual Big of the Year • Inclusion on Nationaland Local Board of Directors • Big Brothers Big Sisters provides quarterly reports on all programs, recognition through national press releases, website recognition, national conference packages, and distribution of Digital Literacy materials CONFIDENTIAL and PROPRIETARY

  9. Other National Partnerships CONFIDENTIAL and PROPRIETARY

  10. Evaluate Impact & Value of Partnership • Technology – BBBS is theonly national youth serving program with a network-wide database that monitors performance and tracks, reports and analyzes key indicators at the macro and micro level. AIM allows agencies toattain, track and report positive outcomes for youth. • _____________________________ • Tools– BBBS uses research-based survey tools to evaluate youth outcomes, including our Youth Outcomes Survey (YOS) and the match relationship quality Strength of Relationship survey(SOR). • ___________________________ • Talent– Backed by professional local and national staff and a marketing team adept at maximizing visibility and brand awareness. • Key Outcomes: • Youth Outcome Survey results, by site • Skills specific pre and post test • Number of people using the training and materials • Match length, by site • Number and attendance at media & recognition events • Media impressions for national and local web-based promotions Strong Relationship ➭ Strong Outcomes ➭ Long Term Success CONFIDENTIAL and PROPRIETARY

  11. Key Discussion Points & Discussion: • What types of national nonprofit partnerships have been most successful for Accenture in the past? • What elements of the proposed partnership with BBBSA most resonate with corporate and employee interests? • What are our next steps? CONFIDENTIAL and PROPRIETARY

  12. Workforce Development: Need • Need:The children and families served by Big Brothers Big Sisters are disproportionally vulnerable to economic hardship. • More than two-thirds qualify for free or reduced lunch, the vast majority live in homes headed by a single-parent mother, 56% are girls and 70% are children of color. CONFIDENTIAL and PROPRIETARY

  13. Workforce Development: Opportunity • Approach:Recognizing that the pathway to future success takes many forms, Brothers Big Sisters offers programing that targets youth at multiple points in the career development spectrum. • Personalized • Age appropriate • Practical, applied to real-life situations • Opportunity:Mentoring offers a natural opportunity and resource to: • Personalize and reinforce existing “Skills to Succeed Future Focus” programing • Develop soft skills • Target youth at specific ages and milestones • Connect youth to additional resources, organizations and opportunities for education, training and employment CONFIDENTIAL and PROPRIETARY

  14. Signature Programming Developing a Replicable Model: • Leverage existing Accenture resources • Identify best practices of BBBS agencies and other youth service organizations • Create training & resources for use by “matches,” volunteers and staff Training and Materials that: • Leverage existing partnerships and resources • Use technology • Are fun and interactive • Are practical, relevant and sensitive to the populations we serve CONFIDENTIAL and PROPRIETARY 14

  15. Benefits of Employee Engagement Employees volunteering as a workplace mentor CONFIDENTIAL and PROPRIETARY 15

  16. Marketing Support & Activation Team Big Brothers Big Sister would provide the following support as part of the activation team: Individualized account management __________________________ Communications, marketing and design support ___________________________ Digital, social media, and traditional public relations support __________________________ Data reporting and analysis ___________________________ Connecting a cross-functional team at the national office and with approximately 336 local agencies nationwide and select target markets CONFIDENTIAL and PROPRIETARY 16

  17. Appendix - Summary & Empowering youth to achieve success Big Brothers Big Sisters: • Committed to developing a scalable, customized, and unique partnershipwith Accenture • Theonly national nonprofit with the tools and systems to provide real-time, accurate reporting on impact • A deep and impactful relationship with every child and family served CONFIDENTIAL and PROPRIETARY

  18. Workforce Development: Challenge Challenge: The potential adverse impact of a disengaged, under-skilledand underemployedgeneration is formidable and may have severe, lasting social and economic costs for individuals, families, businesses and communities. • 10 million young people under 25 are unable to find employment • Unemployment rate of youth ages 16 – 24 is 16% • Less than 8% of corporate executives are non-white • Only 3% of senior level staff are Hispanic, Black or Native American CONFIDENTIAL and PROPRIETARY

  19. Accenture Success Stories CONFIDENTIAL and PROPRIETARY 19

  20. Accenture Success Stories CONFIDENTIAL and PROPRIETARY 20

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