Tejuacu Environmental Reserve Project Overview
Located in Mata Atlântica, this project focuses on maintaining rare forests and species, providing education opportunities, and promoting the economic benefits of environmental reserves. It serves as a natural laboratory for research and conservation efforts.
Tejuacu Environmental Reserve Project Overview
E N D
Presentation Transcript
Reserva Ambiental tejuacu Reserva Ambiental tejuacu project pArt 1 Projectoverview • Arrowplan
Environment: maintain and foster the development of rare forests and species • Education: an open site for students and teachers where they have a direct contact with some important works of nature • Economic: a new proposal for financing environmental reserves • Research: a natural laboratory for universities and the scientific community Reserva Ambiental tejuacu project
Reserva Ambiental tejuacu project Mata atlantica Mata Atlântica is a set of forest ecosystems, very rich from the ecological, cultural, medicinal, etc, viewpoint; where the common element is the exposition to humid winds from the Atlantic Ocean.
Corresponded to over 1 000 000 Km2 (12% of Brazilian territory) and is today reduced to 50 000 Km2 (5% of its initial area) • 80% of Brazilians live in its areas generating about 80% of Brazilian GDP • Largest biological diversity in the planet • 50% to 70% of its plants are found only there • Today, any small destruction may mean an irremediable harm. Reserva Ambiental tejuacu project Mata atlantica
Reserva Ambiental tejuacu project Mata atlantica
Located in Aldeia – ChãdaTábua in the city of São Lourençoda Mata, state of Pernambuco, Northeast of Brazil • Over 150 thousand species of trees distributed on over 2 hectares • Recognised as a National Reserve part of the National Natural Assets. Reserva Ambiental tejuacu project
Maintenance and improvements in the Reserva do TejuaçuReserve • Education • Research Reserva Ambiental tejuacu project objectives
Direct Marketing and Public Relations • Strategic Co-operative Partnerships • The Virtual Reserva do TejuaçuReserve Reserva Ambiental tejuacu project strategy
“Adopt a Tree” Program • Environmental Tourism • Environmental Education and Research • Events Reserva Ambiental tejuacu project actions
Institutions (schools, universities and research centres) • The city of Moreno and European partners (in particular through URB-AL program - European Commission) • Networking with the Al-Invest (EU) members in particular for support to environmental events Reserva Ambiental tejuacu project Strategicpartnerships
Base for “Adopt a Tree” program • Important marketing factor • Switching costs Reserva Ambiental tejuacu project Virtual reservas ambiental tejuacu
The website • Funding • Marketing • Switching Costs • “For all ages” Reserva Ambiental tejuacu project Adopt a treeprogram
A natural second step from “Adopt a Tree” • Mata Atlântica marketing • Funding Reserva Ambiental tejuacu project Environmentaltourism
Schools • Universities (Federal University of Pernambuco) • Long Distance programs Reserva Ambiental tejuacu project Education
Al-Invest - European Commission - event (Arrowplan and Citpar): 2003 • Business Meetings • Educational meetings Reserva Ambiental tejuacu project events
Reserva Ambiental tejuacu project questions 7º58’33,01”S 35º01’37,77”O
Reserva Ambiental tejuacu project contacts Project basecamp Loteamento Lagoa Azul, Quadra 29, Lote 3 Rua Assis Cintra, sn, São Lourenço da Mata / PE / Brasil acb@cbet.com.br +55 81 95264410 / 98233241 / 86018210 / 91930614
Reserva Ambiental tejuacu project contacts Europe
Reserva Ambiental tejuacu project Mata atlantica