1 / 15

SEO Mistakes to be avoided in 2017

Search engine optimization (SEO) is vital to any successful blogging campaign. Therefore it should be implemented in the right manner. SEO itself is quite intricate for numerous reasons, but mainly because Google uses an algorithm, which takes several factors into account when ranking a webpage, and they keep changing it. There are virtually so many SEO myths that it has become very difficult to know what’s 100% true, but here we have mentioned the top SEO mistakes you should not make.

yourseopick
Télécharger la présentation

SEO Mistakes to be avoided in 2017

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. 10

  2. INTRODUCTION • If you are running a website, the role of Search engine optimization (SEO) is not new to you. • The right implementation of SEO strategies will lead to generating more traffic. • There are certain common mistakes which should be avoided while strategizing SEO activities. • Follow this presentation to find out what are they.

  3. 1. Links • Buying links for your website can not be a long term success. • You can buy links but it will also be counted as irregular linking activity. • It is always good to follow the old fashioned style of manual link building at a steady pace. • If at all you are buying links make sure that you do not use same anchor text for all of them, use various anchor text or mix them up.

  4. 2. Content • Content is the most important parameter on which your visitors will rank your website. • Go with original and interesting content on your website to keep your visitors engaged. • You can play with your keywords to some extent but you cannot use identical keywords many times • Search engines might penalise you for duplicate content on your web pages.

  5. 3. Page Rank • Though pagerank is important for your website success, it is not the only criteria which can get you more traffic. • Pagerank will get you more traffic but other factors such as your analytics, ROI, etc that also matters in ranking. • Rely on all these factors for better ranking and creating more traffic for your website.

  6. 4. Title Tags • Using proper title tag for all your pages on the website is very important for search engine rankings. • Integrate relevant and specific keywords in your title for facilitating web crawlers to reach your website. • Keep a note on the maximum characters which can be used in the title as different search engines have different limit. • Select your keywords after proper analysis and optimize your title before implementing it.

  7. 5. Looks • Using proper title tag for all your pages on the website is very important for search engine rankings. • Integrate relevant and specific keywords in your title for facilitating web crawlers to reach your website. • Keep a note on the maximum characters which can be used in the title as different search engines have different limit. • Select your keywords after proper analysis and optimize your title before implementing it.

  8. 6. Free Hosting Blogs • You can avail the services of various free hosting blogs to popularize your website. • Blogger, TypePad and other free hosting blogs provides a perfect platform for gaining links and backlinks. • Using these blog platforms for promoting your website can give you faster results at minimum cost.

  9. 7. Keyword • It is essential to use keyword on your web pages but overstuffing them is absolutely bad. • Use proper and relevant keywords but do not use them time and again as it can ruin its whole purpose. • If you want to integrate new keywords, create a whole new page for it and use them. • Never try to manipulate search engines instead focus on creating useful pages for your website with your keywords used in the content

  10. 8. Less Content • Using long and lengthy content is not good for your website but at the same time going for less content is not good as well. • It is very important to win your customers through detailed and convincing piece of content which will trigger the buying decision. • Writing short content for your website will be considered as low quality for SEO rankings by search engines .

  11. 9. Wrong SEO • Never go for black-hat SEO strategies as it would lead to penalty and less creditworthiness among customers . • Implement white-hat SEO techniques for better ranking and more traffic. • Take ethical course of action when it comes to planning and implementing SEO tactics.

  12. 10. ALT Tag • If you want your image to be crawled by the search engine, use proper alt tag with relevant keywords. • Use relevant and specific keywords in your alt tag to help search engines crawl your image for that topic. • Using proper keywords in your alt tag will surely bring better results and more traffic to your website.

  13. ABOUT US • yourSEOpick is an initiative by Smartinfosys.net, a brand owned by WebConnect Private Limited. • We are committed to provide the best SEO services to all businesses to make the most out of their websites. • yourSEOpick is a team of talented SEO experts rendering result-driven SEO services to clients.

  14. OUR ADDRESS 401, Meridian Tower, Nr. Apple Hospital, Udhna Darwaja, Surat. Gujarat (INDIA) - 395002

  15. Sales: sales@yourseopick.com Support: support@yourseopick.com General information: info@yourseopick.com Accounts: billing@yourseopick.com Call : INDIA: +91-94261-57243 UK: 0-808-189-3403 USA: 1-888-575-2627

More Related