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This document outlines a strategic plan for improving student success within LAUSD through effective communication and community engagement. Key components include empowering principals, valuing teachers, and involving families as advocates for education. The plan addresses objectives, stakeholders, marketing strategies, timelines, budget allocations, risks, and mitigations. The initiative will allocate $50,000 for implementation in the 2012-13 fiscal year, with a focus on personalized attention for students, increased resources for disadvantaged schools, and fostering a culture of excellence across the community.
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Haas Education Case Competition • Team #1: Kira Fatherree, Wallace Grace, Leslie Krol, Lori Morea
Agenda • Objectives • Stakeholders • Strategy • Marketing • Engagement • Implementation • Timeline • Budget • Risks & Mitigations
Our Strategy has Three Components Implementation Strategy
Principals are “Empowered” • Medium • Monthly E-newsletter via Constant Contact • Targeted Message to 2,151 principals • Content generated via profile from principal who has implemented initiative in his/her school
Teachers are “Valued” • Medium • Monthly E-newsletter via Constant Contact • Targeted Message to 31,656 teachers • Content generated via profile from teacher who has had initiative implemented in her/her school
Families will “Advocate” • Phone Message • Parent from a similar school tier that has implemented initiative will highlight the success of program at their school • School-Based Events • PTA meetings, open houses, holiday parties • Attendance by SPM • Print Publication Solicits Feedback
Benefits Outlined to Families • Student Benefits • Print Publication • Basic fact sheet with sign/acknowledge form • Space included for parents to provide feedback/voice concerns • Dear Families, • We would like to highlight to you a new budgeting initiation underway in LAUSD. The benefits of this program to your child include: • Customized programming to better serve their needs • More resources for previously disadvantaged schools • Better developed teachers • More engagement in classrooms • More personalized attention • More information will be forthcoming about this initiative but we wanted to make you aware of current developments. Please acknowledge your understanding of the above by signing and returning this to your child’s homeroom teacher. X____________________________________________ Please indicate comments/suggestions: ______________________________________________________________________________________________
We Recognize Our Community Partners “Champion” Student Achievement Citywide impact: Influence over LA community members to advocate for career readiness and long-term economic growth School impact: Influence over teachers and families to advocate for a culture of excellence. Student impact: Influence family on A personal level
We can drive our community partners to Invest in Success • Organize committees to build strategic relationships with target groups • Monthly communications • Kick-off educational event LAUSD: School, Family/ Community Services Community Partner Engagement • Engage partners locally • Invite partners to school events School- level: Principals
Union Engagement: Clarify Our Intent $ $ $ $ $ $ $ Higher salaried teachers $ Lower salaried teachers $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $
