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2007 Grocery SuperStudy

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  1. 2007 Grocery SuperStudy

  2. 2007 Grocery SuperStudy

  3. Average Weekly Sales Per Item Sales DAIRY CASE AVERAGE $26.59 Margarine

  4. Sales Weekly Movement Per SKU DAIRY CASE AVERAGE 13.6 Margarine

  5. Sales Percent SKU’s Making Money DAIRY CASE AVERAGE 64% Margarine

  6. Profitability Weekly True Profit Dollars Per SKU DAIRY CASE AVERAGE $5.88 Margarine

  7. Profitability Average Adjusted Gross Margin* DAIRY CASE AVERAGE 35.1% Margarine (*Weighted average gross profit margin after trader and terms dollars)

  8. Profitability True Profit Margin* DAIRY CASE AVERAGE 22.1% Margarine (*Weighted average gross profit margin after trader and terms dollars)

  9. Return on Investment Average Turns PerYear DAIRY CASE AVERAGE 48.9 Margarine

  10. Return on Investment Annual True Profit* Return FOR EVERY DOLLAR OF INVENTORY ON THE SHELF (*After trade, terms, and dairy ABC’s) DAIRY CASE AVERAGE $11.83 Margarine

  11. Return on Investment Current Allocation Recommended Allocation Recommended Space Allocation(vertical feet) Margarine

  12. Space Performance Average Weekly Sales Dollars Per Sq. Ft. Facing DAIRY CASE AVERAGE $69.75 Margarine

  13. Average Gross Profit True Profit Space Performance Average Weekly Profit Per Square Foot DAIRY CASE AVERAGE AGP $24.47 DAILY CASE AVERAGE TP $15.42 Margarine

  14. Space Performance Share of Shelf Space (square feet) Margarine

  15. The incredible edible egg™ • EGGS Drive Profitability & Performance • Strong Sales • Powerful Profitability • Fast Turns • Space that Performs

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