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This document outlines key issues related to youth and young adult violence prevention, adult vaccination, medical marijuana awareness, and mental health. It presents detailed personas representing various stakeholders, including educators, busy professionals, and healthcare workers. Each persona embodies unique challenges and perspectives on issues like bullying, intimate partner violence, and managing personal health amidst busy lifestyles. It emphasizes the importance of credible health information and direct healthcare pathways to empower consumers in making informed decisions.
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Personas for MMS July 16th, 2013 Team 3Anna, Deb, Hubert, Ken
Issues • Youth/young adult violence prevention • Adult vaccination – influenza, shingles • Medical marijuana – e.g. what to be careful about • Mental health
Goals • Timely • Credible • Direct healthcare consumers to MDs
The issue we chose • Youth/Young adult violence prevention
Persona #1 – Nicole • 52yo F Caucasian math teacher in a middle school in Newton, MA • Single • Highly educated with masters • Uses e-mails daily, browses the web occasionally • Students in her class use tablets, but she’s not familiar with apps • Above average health literacy level • PMH: Hypertension, arthritis • Social hx: was bullied as a child
Persona #2 – David • 42yo Indian male, recently divorced, two sons • Highly educated, in Biotech industry • Resides in Cambridge, MA • Busy, long days • Frequent user of Facebook, email, Internet, • Noticed suspicious images of his son posted on FB recently • PMH: Mild depression, OCD • Rx: Prozac
Persona #3 – Jake • 35yo Caucasian gay male; Dx with HIV+ in 2005 • Jamaica Plain, MA • Works at Urban Outfitters on Newbury street • Current T cells 300, Viral load undetectable. • Regular visits to a healthcare team • A casual long-term partner who is frequently verbally abusive and occasionally physicall • High school graduate, no further education • Does not have a smartphone, laptop at home for e-mails/web surfing
Persona #4 – Diane • 29yo Caucasian F intern on a community health rotation • Lives in an apartment in Somerville, MA • Overworked, wishes to pursue internal medicine • Community health rotation has better hours in general but very rushed appointments • An avid user of Facebook for personal, and frequently downloads apps to try • Frustrated because she is overwhelmed by lack of time for preventive care and not enough resources + continuing education opportunities • Inadequate printed resources for patients at her hospital