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In this feasibility report, we analyzed preferences for four popular orange sodas: Fanta, Sunkist, Stars and Stripes, and Crush. Sixteen participants rated these sodas based on criteria such as taste, price, sugar, and calories. Notably, taste emerged as the most important factor for consumers. Crush secured 43.75% of first-place votes, indicating its popularity. Based on our findings, we recommend Crush for those looking to purchase the best orange soda.
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Which Orange Soda Should You Buy? Feasibility Report by: Daelynn Neal Joshua Fahmer Aaron Alvarado Terry Johnson Tramell Sephus
Introduction • We asked 16 participants to choose their favorite orange soda at Sac ‘N Save. • Fanta • Sunkist • Stars and Stripes • Crush
Introduction Contd. • We evaluated those orange sodas on the following criteria: • Taste • Price • Sugar • Calories • Customers consider taste to be the most important when choosing orange soda. Crush brand orange soda received 43.75% of first place votes so we would recommend it to anyone wanting to buy an orange soda.
Methods • First, we chose four top factors people may consider when purchasing a soda and asked participants to choose what they felt was most important. • What is most important when buying an orange soda? (Circle One) • Taste • Price • Sugar • Calories
Methods Contd. • Then, we gave participants a small sample of each soda in a blind taste test and asked them to choose which they liked the best. • Indicate which sample you liked best. (Circle one) • A • B • C • D
Conclusion and Recommendation • Conclusion: • With our voting system, we determined what participants considered the most important criteria when choosing a soda. • Recommendation: • We recommend Crush brand orange soda because it received the highest number of votes when we conducted our survey.
