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In the world of entrepreneurship, site selection is crucial for success. This guide explores key criteria for choosing the right location, including evaluating your trade area, understanding the character of the surrounding community, and analyzing potential competitors. Key factors such as demographics, labor supply, financial incentives, and accessibility play a vital role in determining the ideal site for your business. Learn how to assess building conditions, image, and traffic patterns to make informed decisions about leasing, buying, or constructing your premises.
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Entrepreneurship Mr. Bernstein Community and Site Selection, pp 178-186 March 25, 2014
EntrepreneurshipMr. Bernstein Community Selection Consider Your Target Market! Favorable (and Appropriate) Economic Base Financial Incentives Demographics Labor Supply Competing Businesses Accessibility
EntrepreneurshipMr. Bernstein Criteria for Site Selection Determine your Trade Area Where are potential competitors? Character of the surrounding area Accessibility and traffic Building evaluation – Image, Condition, Size Lease, buy or build?
EntrepreneurshipMr. Bernstein Criteria for Site Selection Determine your Trade Area Where are potential competitors? Character of the surrounding area Accessibility and traffic Building evaluation – Image, Condition, Size Lease, buy or build?