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NM Counts! 2020

NM Counts! 2020. Cathy L. Lacy , Regional Director, U.S. Census Bureau-Denver Monday, August 26, 2019. Why We Do a Census?. Article 1, Section 2 of the US Constitution

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NM Counts! 2020

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  1. NM Counts!2020 Cathy L. Lacy, Regional Director, U.S. Census Bureau-Denver Monday, August 26, 2019

  2. Why We Do a Census? Article 1, Section 2 of the US Constitution The actual enumeration shall be made within three years after the first meeting of the Congress of the United States, and within every subsequent term of ten years, in such manner as they shall by law direct.

  3. The Decennial Census Conduct a census of population and housing Disseminate results to the President, the states and the American People Uses of Census data: • Draw congressional and state legislative districts, school districts and voting precincts • Distribute federal dollars to states • Inform planning decisions of federal, tribal, state and local government • Inform organizational decisions (e.g., where to locate, size of market, etc.) of businesses and non-profits

  4. 3 ways to respond: internet, phone, paper

  5. Confidentiality Is Key Title 13 of the Code of Federal Regulations requires us to keep everyone’s information confidential. We cannot share responses with immigration, law enforcement, or allow information to be used to determine eligibility for benefits. We can only use the information we collect for statistical purposes.

  6. Community Partnership and Engagement ProgramProgComplete Count Committees

  7. LOCAL PARTNERSHIP STRATEGIES • American Indian and Alaska Native Program • State Complete Count Commissions • Complete Count Committees • Community/Non-Profits/Social Service Organizations • Faith-Based Community Outreach • Foreign-Born/Immigrant Program • Higher Education Program • Lesbian, Gay, Bisexual, Transgender and Questioning/Queer Outreach • Mobile Response Table • Trusted Voices • Thank You Campaign

  8. Recruiting Access the 2020 Census Jobs Site

  9. Count EVERYONE… Once Only Once In the Right Place All the state of New Mexico deserves to be SEEN and COUNTED…New Mexico’s future begins here.

  10. New Mexico 2020 Census Statewide Complete Count CommissionA Complete and Accurate Count Olivia Padilla-Jackson Cabinet Secretary, Department of Finance and Administration Chair, Governor’s Statewide Complete Count Commission

  11. Statewide Complete Count Commission Business/Economic Development Subcommittee • Ryan Eustice (Cabinet Secretary Alicia Keyes designee) CHAIR • Cabinet Secretary Alicia Keyes, Economic Development Department • Rob Black, New Mexico Association of Commerce and Industry • Candace Beeke, Albuquerque Business First Tribal Representatives Subcommittee • Jamie Gloshay (Dine, White Mountain Apache, Kiowa) CHAIR • Cabinet Secretary Lynn Trujillo, Indian Affairs Department • Laurie Weahkee, (Dine, Cochiti, Zuni) Native American Voters Alliance • Keegan King (Cabinet Secretary Lynn Trujillo designee) • Alvin Warren (Santa Clara Pueblo) W.K. Kellogg Foundation Charitable Funders Subcommittee • Allan Oliver, 2020 Census Funders Group/Thornburg Foundation • Robert Rhatigan, UNM Geospatial Population Studies Program • Scott Hughes (State Demographer Robert Rhatigan designee) Local & Community Complete Count Committees Subcommittee • Steve Kopelman, NM Association of Counties Co-CHAIR • Oriana Sandoval, Center for Civic Policy Co-CHAIR • Isaac Padilla (Mayor Tim Keller designee) • Mayor Tim Keller, City of Albuquerque • Aeysea Webb (Executive Director Steve Kopelman designee) Children, Youth, Student, Education Subcommittee • James Jimenez, New Mexico Voices for Children • Amber Wallin, New Mexico Voices for Children • Kate Noble, New Mexico Early Childhood Development Partnership • Ashley Garcia (Cabinet Secretary - designate Ryan Stewart designee) • Cabinet Secretary - designate Ryan Stewart, Public Education Department • Cabinet Secretary Kate O'Neill, Higher Education Department • Deputy Cabinet Secretary Terry Locke (Cabinet Secretary Brian Blalock designee) • Cabinet Secretary Brian Blalock, Children, Youth and Families Department

  12. Statewide Complete Count Commission • Minority & Underrepresented Communities Subcommittee • Marcela Diaz, SOMOS CHAIR • Kay Bounkeua, New Mexico Asian Family Center • Victoria Cruz, New Mexico Coalition to End Homelessness • Beverly Jordan (Executive Director William Carreathers designee) • Executive Director William Carreathers, Office of African American Affairs • Cabinet Secretary Judy Griego, Department of Veterans Services • Dolores Gonzales (Cabinet Secretary - designate Katrina Hotrum-Lopez designee) • Cabinet Secretary - designate Katrina Hotrum-Lopez, Aging and Long-Term Services Department • Rural Communities Subcommittee • Manny Sanchez, Commissioner from Dona Ana County CHAIR • Christina Campos, Administrator of Guadalupe County Hospital in Santa Rosa, NM • Tiffany Rivera (Cabinet Secretary Jeff Witte designee) • Cabinet Secretary Jeff Witte, Department of Agriculture • Health Care Outreach Subcommittee • A. Terrie Rodriguez, NM Alliance of Health Councils • Cabinet Secretary Kathy Kunkel, Department of Health • Deputy Cabinet Secretary Russell Toal (Cabinet Secretary David Scrase designee) • Cabinet Secretary David Scrase, Human Services Department • Cabinet Secretary Vincent Martinez, Department of Information Technology • Garr Clarke (Cabinet Secretary Vincent Martinez designee) • Cabinet Secretary Bill McCamley, Workforce Solutions Department

  13. Statewide Complete Count Commission • Media & Messaging Subcommittee • NM Senator Bill Burt, Otero County • Allan Oliver, 2020 NM Counts/ Thornburg Foundation • Linda Cisneros (U.S. Representative Xochitl Torres-Small designee) • Gabe Sanchez (Allan Oliver designee) • Congressional Delegation Members • U.S. Congresswoman Xochitl Torres-Small • U.S. Senator Tom Udall (honorary member) • U.S. Congresswoman Deb Haaland • Legislators selected by House and Senate Leadership • NM Representative Gail Armstrong- Catron, Socorro, Valencia (R) • NM Representative Susan Herrera Rio Arriba, Taos, Santa Fe (D) • NM Senator Liz Stefanics Santa Fe, Bernalillo, San Miguel, Lincoln, Valencia, Torrance (D) • NM Senator William Burt Otero County (R) • SCCC Chair • Cabinet Secretary Olivia Padilla-Jackson, Department of Finance and Administration • Jeremy Farris, DFA General Counsel (Cabinet Secretary Olivia Padilla-Jackson designee) • New Mexico Secretary of State Maggie Toulouse Oliver • Sharon Pino (Secretary Maggie Toulouse Oliver designee)

  14. Budget for $3.5M Appropriation

  15. Census Outreach Funds ($2.4M) • Funds available to county governments on opt-in basis. Grant Agreement packets were sent to County Managers from all 33 counties on August 12, 2019 • For counties which do not opt in by September 27, 2019, DFA will use the funds to engage nonprofits directly to provide outreach work in those counties • The funding allocation methodology takes into account: • County 2018 population • Proportion of anticipated non-self-responders based on the Self-Response Rate from 2010 • How hard a county's population is to count relative to other New Mexico counties • A minimum floor of $10,000 was established, raked from Bernalillo County’s share of available funds; All counties that opt-in and meet DFA requirements will receive no less than $10,000 regardless of the county's population and the hard-to-count funding allocation methodology

  16. Local Government Census Outreach Funding To receive outreach funding, counties must pass a resolution to form or join a Local Complete Count Committee (LCCC) and, after doing so, enter a basic grant agreement with DFA. Counties choosing to receive outreach funding, must submit the following attached documents to the Department of Finance and Administration no later than September 27, 2019: 1. County Resolution 2. Intergovernmental Grant Agreement 3. Outreach Plan

  17. Partner with Local Governments

  18. Contact Information Department of Finance and Administration Office of the Secretary NM Census Coordinator: Paige Best Bataan Memorial Building 407 Galisteo Street, Room 180 Santa Fe, NM 87501 PaigeL.Best@state.nm.us |505-795-2235 icountNM.gov

  19. New Mexico 2020 Census Lynn Trujillo Cabinet Secretary, Indian Affairs Department Member, Governor’s Statewide Complete Count Commission

  20. The Financial Impact of an Undercount in New Mexico’s Tribal Communities • Each New Mexican not counted in the Census will result in approximately $2,972 dollars in lost federal funding each year for the next ten years. • Affected programs would include Medicaid, Indian Housing Block Grants, Urban Indian Health Services, Native American Employment and Training, SNAP, Head Start/Early Head Start and hundreds of other federal programs. • Counting for Dollars 2020, The George Washington University Institute of Public Policy, https://gwipp.gwu.edu/sites/g/files/zaxdzs2181/f/downloads/New%20Mexico%20CFD%2008-18-17.pdf

  21. New Mexico Indian Affairs DepartmentTribal Complete Count Committee • The Indian Affairs Department has just been certified as a Complete Count Committee by the Census Bureau • The IAD CCC will be working with tribes throughout the state to leverage resources within our communities. (Partnerships with schools, local business enterprises, radio stations, newspapers) • The IAD CCC will also work to ensure that we have a coordinated and consistent message about the need to participate in the Census. (trusted leaders – trusted messengers) • Over the next few months IAD will be administering funding to tribes participating in the Tribal CCC and will be working closely with our state partners to provide resources and materials for tribes.

  22. Indian Country CountsCommunity-Led Census • IAD and DFA are working to develop both written and audio translation of Census materials for all 8 native languages. • IAD will also be developing plug-and-play ads in several native languages for counties and tribal governments to use on their local radio stations. • We are also working with other state agencies to develop a social media strategy that includes geographically targeted ads and online videos from trusted community leaders. • Phonebanking & Doorknocking especially in more rural Hard-to-Count areas • And a sustained message from leadership at the county, state and tribal level on the importance of the Census.

  23. Census 2020:New Mexico in Context RobertRhatigan Associate Director Geospatial and Population Studies University of New Mexico 505.277.4034 rhatigan@unm.edu • NM Counts 2020 • Statewide Census 2020 Gathering • August 26, 2019

  24. At Stake for the 2020 Census: • Congressional Apportionment • State and Local Redistricting • Data Quality • Economic Development • Nearly $1 Trillion in Annual Federal Funds

  25. Counting for Dollars 2020 • Over 300 federal assistance programs distribute funding with a per-capita component in the funding formula • $882 Billion for the top 55 programs • Undercounted governments will not receive their fair share of federal resources • Census investment for state and local government will have a huge return on investment Source: Counting for Dollars 2020: The Role of the Decennial Census in the Geographic Distribution of Federal Funds, George Washington University Institute for Public Policy, https://gwipp.gwu.edu/counting-dollars-2020-role-decennial-census-geographic-distribution-federal-funds

  26. Potential Cost for Every 1% Undercount in New Mexico $3,745 per New Mexican X 20,928 people (1% of population) X 10 years ≈ $783,753,600 in lost federal revenue over the next decade

  27. 2020 Census Concerns • Citizenship Question • Distrust of the Federal Government • Low National Unemployment • Data Confidentiality (Real and Perceived) • IT Systems Readiness

  28. Partnering with the Census Bureau to Ensure an Accurate Count of New Mexico There are two ways state, tribal and local governments can help ensure an accurate count in their communities: • #1 Improve the Census Bureau’s address list • #2 Motivate everyone to respond

  29. #1 Improve the Census Bureau’s Address List • Local Update of Census Addresses Program (LUCA) • Governor Martinez appointed UNM GPS as NM’s LUCA liaison in Nov. 2017 • 16 counties, 38 cities and 12 tribes also participated • State appropriated $300,000 for LUCA in 2018 HB2 • NM Counts 2020 funders collaborative provided an additional $65,000 • UNM GPS identified over 100,000 missing or incorrect addresses in the Census Bureau’s Master Address File • Census Bureau has reported that 63,901 new addresses were accepted and will be added to the enumeration universe

  30. #2 Motivate Everyone to Respond • New Mexico 2020 Statewide Complete Count Commission • 1 of 37 States to establish a CCC • 1 of 12 to provide funding to the CCC • Local government Complete Count Committees • 22 NM Counties • 19 NM Cities • NM Counts 2020 Campaign and other NGOs • Non-Profit Coalition, UNM, CNM, Mexican Consulate and more

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